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The Bold and the Beautiful

The Bold and the Beautiful (often referred to as B&B) is an American television soap opera created by William J. Bell and Lee Phillip Bell for CBS. It premiered on March 23, 1987, as a sister show to the Bells' other soap opera The Young and the Restless; several characters from each of the two shows have crossed over to the other since the early 1990s. Set in Los Angeles, California, the show centers upon the Forrester family and their haute couture business.

The program features an ensemble cast, headed by its longest-serving actors John McCook as Eric Forrester and Katherine Kelly Lang as Brooke Logan. Since its premiere, the show has become the most-watched soap in the world, with an audience of an estimated 26.2 million viewers. As of 2010, it continued to hold on to the second-place position in weekly Nielsen Ratings for daytime dramas. The Bold and the Beautiful has also won 77 Daytime Emmy Awards, including three for Daytime Emmy Award for Outstanding Drama Series, in 2009, 2010, as well as 2011.

On September 7, 2011, the series switched to high-definition television, making it the second-to-last American soap to make the switch, at the time. B&B was the last American soap opera to make the transition due to the cancellation of ABC's One Life to Live before it returned along with All My Children on April 29, 2013. It is the youngest airing daytime soap opera in the United States, celebrating its thirtieth anniversary on March 23, 2017. The serial aired its 9,000th episode on April 18, 2023. Currently, the series has been renewed by CBS to run through the 2024–2025 television season.

Premise

The Bold and the Beautiful debuted on March 23, 1987. Set in Los Angeles, it centers around the Forrester family and their fashion house business, Forrester Creations. Like many soap operas, B&B looks into the lives of wealthy families and how love affairs, scandals, and betrayals affect each of the family members and their relationships with each other.

Following the original premise of sister show The Young and the Restless (Y&R) with the wealthy Brooks and the working-class Foster families, B&B also introduced the middle-class Logan family as a source of conflict with the Forresters. Like the Fosters of Y&R, the Logans were also initially headed by a single mother. The rivalry between Forrester matriarch Stephanie Forrester and the Logan's eldest daughter Brooke Logan plays a key role in the drama of B&B, like the Katherine Chancellor–Jill Abbott rivalry in Y&R. Another enduring B&B storyline is the star-crossed love of Brooke and the Forresters' eldest son Ridge.

The back story was that Stephanie Douglas, the strong-willed daughter of wealthy Chicago businessman John Douglas, met her husband-to-be Eric Forrester, who aspired to become a fashion designer, while they both studied at Northwestern University in 1959. The young lovers rushed to get married after Stephanie became pregnant, forcing Eric to break up with his college sweetheart Elizabeth "Beth" Henderson in the process.

Eric and Stephanie then moved to Los Angeles where they established Forrester Creations, designing and producing upscale men's and women's fashion, based on a combination of a loan from Stephanie's father, Eric's designing talent and Stephanie's business acumen and connections. While winning international recognition, fame, and wealth with their work, the couple managed to raise four children: elder and favorite son Ridge Forrester, brother Thorne Forrester and younger sisters Kristen Forrester and Felicia. Meanwhile, Beth married their classmate Stephen Logan on the rebound, raising their own family in the San Fernando Valley of Los Angeles. The Logans had four children of their own: eldest son Stephen "Storm" Jr., and daughters Brooke, Donna and Katie. Unable to achieve success like Eric, Stephen walked out on the family, leaving Beth as a single working-class mother.

Start and development of the series
The pilot episode of the show focuses on the preparations of the wedding of the Forrester's eldest son, Ridge, to Caroline Spencer Forrester, the daughter of the media mogul Bill Spencer. At this time Ridge has already become a fashion designer and vice president of Forrester Creations. Many media outlets throughout the world, from the big television networks to the most honorable newspapers, to the last gossip newspapers publicize their wedding, declaring it "the wedding of the year in the fashion world." Thousands of women see the pictures of Ridge and speculate on the identity of the woman who has won the heart of the man who has, until recently, been a playboy, and who has refused to settle for one woman.

One of the curious is Brooke, whose life soon becomes a key element in the series. Her love affair with Ridge sets up much of the storyline, beginning in the first year after the aforementioned "wedding of the year in the fashion world" was called off when Ridge was caught cheating on Caroline with an old flame. Every so often, Ridge and Brooke reunite only to break up due to various circumstances, and Ridge invariably finds comfort (in most cases, this would lead to marriage) with another love of his life, Taylor Hayes. Following one of her breakups with Ridge, Brooke marries his father, Eric, who divorces Stephanie to do so. Brooke gives birth to two children with Eric. The couple eventually divorce and Eric reconciles with Stephanie. Likewise, Brooke and Ridge resume their pattern of an on-again-off-again relationship, between Brooke's relationships with other men and Forrester family members, and Ridge's multiple reunions with Taylor. Eric eventually marries Brooke's sister, Donna Logan, and legally adopts her son Marcus. They later divorce due to their family's bitter history.

The rivalry between Stephanie and Brooke also becomes a key storyline in the series. The strong willed Stephanie originally has a cordial relationship with the Logans after hiring their catering company. But she soon disapproves of Brooke becoming part of the Forresters' lives, believing she is an "opportunist from the valley" who swooped in after the "wedding of the year in the fashion world" was called off. Stephanie also does not initially recognize that Beth is the same woman who was Eric's former college girlfriend. Having marital problems since the start of series, Eric soon seeks the comfort of Beth. Once Stephanie learns of the affair, she secretly hires a private investigator to track down Steven Logan and then sends an anonymous letter to the Logan household as to his whereabouts. After Donna finally convinces their father to return home, Stephanie arranges with Bill Spencer to give Stephen a job in Paris. Only Brooke figures out that Stephanie was the one working behind the scenes. When confronted, Stephanie justifies her actions to Brooke saying that she is trying to save both of their families, and threatens Brooke that unless otherwise she will ruin her relationship with Ridge. After her parents reunite and move to Paris, and realizing to what extremes Stephanie would go to get what she wants, Brooke swears revenge.

Felicia and Kristen Forrester eventually choose to follow their own paths, leaving the family company to be run by Ridge, Thorne, Rick, Marcus, and their families. A key element of the show in the late 1990s was Brooke and Eric's son Rick's relationship with singer turned fashion designer Amber Moore.

Complementing families
The Spencer family and their media conglomerate Spencer Publications were first introduced in the pilot episode. Patriarch Bill Spencer was a widower and originally claimed that Caroline was his only daughter. A love triangle develops between Caroline, Ridge and Thorne, leading to a point in 1988 where a drunk Thorne shoots his older brother in the back (which Stephanie covers up to protect both of her sons by lying to authorities that she had fired the gun, thinking it was a burglar). After Caroline dies due to leukemia in 1990, her twin sister Karen Spencer, who was abducted from the Spencers when she was a baby, resurfaces. In 2009, Bill dies from a terminal illness, dividing Spencer Publications between Karen and his previously unknown illegitimate son, Bill Spencer Jr. The Spencers have been expanded in recent years to include Karen's daughter Caroline Spencer and Bill Jr.'s sons Wyatt Spencer, Liam Spencer, and Will Spencer.

For many years, Spectra Fashions was Forrester's main rival, headed by Sally Spectra. Sally, a larger-than-life character with outrageous clothes and a sizable red hair, is a key element in both comedic and dramatic storylines, with the help of long-time confidante Saul Feinberg, ditzy receptionist Darla Forrester, and fashion designer Clarke Garrison, who in 1991 fathered C. Garrison Fathman, Sally's son. Originally, Sally and Stephanie Forrester are bitter enemies; Spectra is only referred to in 1987 when Stephanie hires Clarke away from her rival. Sally and Spectra Fashions finally appear on-screen in 1989 when Clarke goes back to his former boss. In later years, Sally and Stephanie develop a friendship; Sally even ends up working at Forrester Creations in 2006 after she finally makes the decision to shut down her own company.

Sally's daughter, Macy Alexander, a singer, undergoes many traumas, most notably alcoholism. She and Thorne Forrester are involved in an on-again-off-again marriage. After she eventually loses Thorne to Brooke, Macy goes abroad and into hiding with her father, Adam in 2000. After being discovered in Italy in 2002, Macy returns to Los Angeles where she reunites with Thorne Forrester before developing an interest in fellow recovering alcoholic, Deacon Sharpe, whom she marries in 2003. Weeks later, Macy is gravely injured at a nightclub where she is headlining as a singer. She enters a coma and it is implied that her family pulls the plug off-camera.

The Spectra family and friends are gradually supplanted after the 2001 introduction of Massimo Marone and his entourage. Marone, a billionaire shipping magnate, was a childhood friend of Stephanie and dated her in college. They slept together once just before Stephanie began dating Eric Forrester, and after forty-something years, a medical crisis reveals that Massimo is actually Ridge's biological father. In 2003, Jackie Payne, a former lover of Massimo, arrives on the scene and announces that her son, Dominick "Nick" Payne, a captain at Marone Industries, was also fathered by Massimo. Unlike Ridge, Nick was not a businessman and took the surname Marone.

Development
In 1986, CBS was on the hunt to replace Capitol, and contacted several writers and producers for proposals. Paul Rauch created Grosse Pointe as a replacement. During her absence from Ryan's Hope, Michael Brockman, former President of CBS Daytime, asked Claire Labine to develop a new serial in 1986. Her proposal was entitled Celebration but never made it to the air. Had it been greenlit, Jane Greenstein would have been Assistant to the Head Writer like she was on General Hospital. William J. Bell created The Bold and the Beautiful, which was originally titled Rags. On June 20, 2017, CBS announced its decision to renew the serial through the 2017–18 television season. On April 20, 2020, CBS announced plans to begin airing a week of vintage episodes, following the soap's shutdown, due to the COVID-19 pandemic in the United States. On May 20, 2020, it was announced that CBS had renewed the soap through 2022. On June 15, 2020, TVLine reported the series would be the first to resume production on June 17 as the first scripted series on American soil to get back up and running following Hollywood's three-month, coronavirus-imposed shutdown with a representative telling the website: "The health and safety of our cast and crew are of foremost importance to us, We will be following all protocols set forth by the State, City, Television City, and the various guilds."

On March 2, 2022, it was announced that CBS had renewed the soap through 2024.

Taping
B&B has been shot at Stage 31 at CBS Television City in Los Angeles for its entire run so far. The show typically uses the traditional soap opera look, featuring constructed sets such as the Forrester Mansion, the Shady Marlin and the Forrester Creations offices. Like other soap operas, B&B is usually taped three to four weeks in advance. In recent times, the show has increased shooting on location, in the way fellow CBS soap Guiding Light did in its final two network years. Many of the characters have taken trips to the fictional "Bikini Beach" which is actually a nearby California beach, and there have been scenes around the Forrester Creations building which appear to be shot somewhere on the lot or inside of CBS Television City.

Theme song and title sequence

"High Upon This Love," the theme song of The Bold and the Beautiful, was written by David Kurtz and Jack Allocco and features a prominent saxophone sample played by Eric Marienthal. From November 1998 to July 1999 in the United States, a vocal version of the theme song performed by Dionne Warwick was played during the end credits.

Some international versions, most notably in Italy and France, have different opening and ending credits. In Italy, the opening and closing theme was composed by Roberto Colombo. The opening theme (Tutti Beautiful) was used since his Italian premiere until 2011, while the closing theme (Beautiful Caroline) was used until 2017.

For the 30th anniversary season in 2017, the show rolled out a title sequence based on the original used in one form or another from 1987 to 2004. At the same time, it also introduced an instrumentation of "High Upon This Love" based on the original.

Cast
John McCook (Eric Forrester) and Katherine Kelly Lang (Brooke Logan) are the only two cast members who have remained on the show since it first aired on March 23, 1987. During the show's first 25 years, McCook and Lang were part of the "core four" original cast members, the other two being Susan Flannery (Stephanie Forrester) and Ronn Moss (Ridge Forrester). When Moss announced that he was leaving the show in August 2012, the role of Ridge was eventually recast more than a year later. When Flannery also announced her departure later that year, it was decided to have Stephanie's character die after losing her battle with cancer. Two other original characters currently appear on the show, Donna Logan and Katie Logan, but both have been recast since the show's premiere.

Awards and nominations

Nominated for over two hundred prizes and accolades since its debut, the series has won several awards over the years, including the Daytime Emmy Award for Outstanding Drama Series, in 2009, 2010 and 2011. The Writing team also won the Daytime Emmy Award for Outstanding Drama Series Writing Team in 2010 and 2013. Susan Flannery has personally won a Daytime Emmy Award for Outstanding Lead Actress in a Drama Series on three separate occasions.

Ratings
Upon its debut as the replacement of former soap opera Capitol in the CBS Daytime lineup, The Bold and the Beautiful ended eighth in the final year ratings. Initially CBS's lowest-rated soap, its numbers were still respectable and began to climb. By 1992, after a successful crossover involving villain Sheila Carter from The Young and the Restless, it had climbed to third. By the mid-to-late 1990s, following yet another crossover, it moved up to second and has consistently remained there since. Throughout the 2000s, The Bold and the Beautiful and all the other remaining network daytime dramas witnessed a steady erosion of viewers, mainly due to vastly altered viewing habits induced by cable networks and alternative genres such as reality, court shows, and talk shows on minor network affiliates, along with consistent breaking news pre-emptions that often unexpectedly broke viewing momentum.

Broadcast
Since the cancellation of Port Charles, it is currently the only American soap opera with a running time of 30 minutes (including commercials) and was the last remaining American soap broadcasting in the fullscreen standard-definition television picture format, until the show upgraded to 16:9 aspect ratio high-definition television in September 2011. Episodes airing in the United States air for approximately 19 minutes, while international broadcasts air to a runtime of approximately 21 minutes.

Home media
The earliest DVD releases of The Bold and the Beautiful came in 2008 and 2009, when "Fan Favourites Collection" and "Best of Weddings" were released in Europe and Australia. These DVD sets contained a random selection of 21 and 25 episodes, respectively, from 1987 up until that point in time. These sets sold well and from 2010 to 2011, Beyond Home Entertainment in Australia released another 3 sets containing a random selection of 25 episodes each. These sets, however, only contained episodes from 2003 onwards, frustrating some long-term fans, as a large proportion of the show was left out. One of these sets, entitled "Most Shocking Moments", was also released in the US on July 23, 2012, on the Amazon Video service, but only contained 15 episodes.

The series was released from the very beginning in Germany (April 29, 2011), Sweden (November 23, 2011), the United States (November 6, 2012) and Australia (December 3, 2012). All DVD sets contain 25 episodes, with the exception of the US release only containing 16. The German releases have sold well, with distributor Fernsehjuwelen having released box 2 later in 2011 and boxes 3-7 throughout 2012. Boxes 8, 9 and 10 are set for release in late 2014 through 2015.

Crossovers
There have been several crossovers among other CBS Daytime shows.

1992

 * The Bold and the Beautiful: Sheila Carter (Kimberlin Brown) was the first major character to cross over to The Bold and the Beautiful. Sheila appeared on The Young and the Restless from 1990 to 1992 (returning as a guest in 1993, 1994, and 1995), and again from 2005 to 2006 (Michelle Stafford took over the role of Sheila from 2006 to 2007). She was on The Bold and the Beautiful from 1992 to 1998, with shorter-lived stints in 2002 and 2003, and from July 2017 to March 2018.
 * The Bold and the Beautiful: Molly Carter (Marilyn Alex) appeared several times after her daughter, Sheila, was revealed to be living in Los Angeles.

1993

 * The Young and the Restless: Eric Forrester (John McCook) called Lauren from his office to invite her to Los Angeles.
 * The Bold and the Beautiful: Brad Carlton (Don Diamont) crossed over to confront Sheila Carter about the photos of his tryst with Lauren Fenmore (Tracey E. Bregman), fearing that he would lose custody of his daughter, Colleen, if they became public. Although Brad's threats were enough to make Sheila give up the photos, Lauren later discovered that there was still more evidence proving their affair.
 * The Young and the Restless:Stephanie Forrester (Susan Flannery) appeared on Y&R to inform Lauren of Sheila's marriage to Eric.
 * The Bold and the Beautiful: Dr. Scott Grainger (Peter Barton) and Lauren Fenmore were vacationing on Catalina Island in November, where they were shocked to find Eric Forrester and Sheila Carter also on a romantic retreat. The character Scott Grainger died during this crossover, but not before he forgave Sheila for her past and begged Lauren not to reveal their history to Eric.

1995

 * The Young and the Restless: Eric Forrester (John McCook) appears at his office in Los Angeles to inform Sheila that Lauren will be coming to town.
 * The Young and the Restless: James Warwick (Ian Buchanan) made a brief crossover when he called Lauren from Sheila's dungeon. Brad Carlton also makes an appearance.
 * The Bold and the Beautiful: Lauren Fenmore (Tracey E. Bregman) crossed over to The Bold and the Beautiful, where she stayed until 1999, and briefly returned in 2002, 2004, and 2007. She had already appeared on the show several times prior to her becoming a regular cast member, mostly due to Sheila's crossover in 1992.

1998

 * The Young and the Restless: Brooke Logan (Katherine Kelly Lang) crossed over to meet with Victor Newman (Eric Braeden) at his Newman Enterprises office in Genoa City, Wisconsin. In her effort to spice up the deal she's trying to work out, Brooke drops her jacket and reveals that she is wearing very little.  Much to Victor's chagrin (and possible enjoyment), Brad Carlton (Don Diamont) and Jack Abbott (Peter Bergman) walk in on the scene.
 * The Bold and the Beautiful: Jack Abbott (Peter Bergman) crossed over to meet with Eric Forrester (John McCook), Brooke Logan (Katherine Kelly Lang), Ridge Forrester (Ronn Moss), and Thorne Forrester (Winsor Harmon). The Forresters were looking for a new scent to go along with Brooke's Bedroom Line, and thought that Jabot Cosmetics could help.

1999

 * The Bold and the Beautiful: Victor Newman (Eric Braeden) appeared to meet with Brooke Logan (Katherine Kelly Lang), and to make Ridge Forrester (Ronn Moss) jealous. With prodding from Brooke, Victor agreed to kiss her, thus enraging Ridge and ruining his night out with Dr. Taylor Hayes Forrester (Hunter Tylo). (January 25 – 28, 1999)

2000–2001

 * The Bold and the Beautiful: Dr. Tim Reid (Aaron Lustig), who was Phyllis Summers' therapist, moved to Los Angeles and helped Morgan DeWitt (Sarah Buxton).

2003

 * The Bold and the Beautiful: Lauren Fenmore's (Tracey E. Bregman) mother, Joanna Manning (Susan Seaforth Hayes), appeared in her capacity as a ranking employee of Fenmore's Department Stores. (May 15, 2003)

2004

 * The Bold and the Beautiful: Lauren Fenmore (Tracey E. Bregman) received an angered phone call from the husband of her employee Jacqueline Payne Marone, who demanded to know if the two had really gone out drinking the night before like he was being told. Although she was caught off-guard, Lauren said they had, assuming Jacquie had a good reason for lying to her husband. In truth, Jacquie had told her husband this to help cover up her one night stand with Deacon Sharpe (Sean Kanan).  (May 17–20, 2004)

2005

 * The Young and the Restless: Eric Forrester (John McCook) crossed over to warn Michael Baldwin (Christian LeBlanc) about Sheila Carter. (August 11, 2005)
 * The Bold and the Beautiful: While eating lunch at the Café Russe in Los Angeles, Katherine Chancellor (Jeanne Cooper) was approached by Massimo Marone (Joseph Mascolo). Massimo introduced her to friend Stephanie Douglas Forrester (Susan Flannery), the daughter of an old business acquaintance (John Douglas) belonging to Katherine. It was learned that Katherine was the actual owner of Forrester Creations, via the Stephanie Douglas Trust, which her associate's daughter sought to reclaim from her estranged husband (Eric Forrester). With Katherine's blessing, Stephanie achieved her goal, leaving the grand dame of Genoa City free to focus on her numerous other assets. (October 31 – November 1, 2005)
 * The Young and the Restless: Eric Forrester (John McCook) crossed over to Genoa City, Wisconsin, a second time to attend the wedding of Michael Baldwin and Lauren Fenmore. (December 9, 2005)
 * Lauren's mother, Joanna Manning (Susan Seaforth Hayes), appeared on both The Bold and the Beautiful and The Young and the Restless (the latter in December to attend her daughter's wedding to Michael Baldwin).

2006

 * The Young and the Restless: In November Amber Moore (Adrienne Frantz) arrived in Genoa City to stay. (November 13, 2006)

2007

 * The Bold and the Beautiful: Lauren Fenmore appeared in January 19–22, 2007.
 * The Bold and the Beautiful: Ashley Abbott (Eileen Davidson) crossed over in early March when Eric Forrester put plans in motion to launch a fragrance line for his new fashion house, Forrester Originals. (March 9, 2007)
 * The Bold and the Beautiful: Traci (Beth Maitland), Ashley Abbott's sister, also appeared in March, while talking to her sister on the telephone. (March 20, 2007)
 * The Bold and the Beautiful: Abby Carlton (Darcy Rose Byrnes) joined Ashley in Los Angeles. (May 11, 2007)
 * The Bold and the Beautiful: Christine Blair (Lauralee Bell) arrived in Los Angeles in June to defend Ridge Forrester (Ronn Moss) after he was arrested for the murder of Shane McGrath (Dax Griffin). Christine got the charges dropped after Rick Forrester's (Kyle Lowder) testimony. The Forresters thanked Christine and she returned to Genoa City. (June 12–21, 2007)
 * The Young and the Restless: Brooke Logan (Katherine Kelly Lang), while at her office in Los Angeles, received a phone call from Cane Ashby (Daniel Goddard) regarding his wife, Amber Moore. Brooke filled Cane in on her history with Amber, leaving Cane with even more questions about his marriage.  (July 5, 2007)
 * The Young and the Restless: Ashley Abbott (Eileen Davidson) returned to visit her brother Jack Abbott and Victor Newman for the new year. (December 28, 2007 – January 3, 2008)

2008

 * The Young and the Restless: Eric Forrester (John McCook) met with Jack Abbott in February about the magazine Restless Style at Forrester Creations. During that same trip to Los Angeles, Jack and his wife, Sharon Abbott (Sharon Case), paid a visit to Ashley Abbott (Eileen Davidson) and Abby Carlton (Darcy Rose Byrnes).  (February 26–28, 2008)
 * The Young and the Restless: In March, Ashley Abbott (Eileen Davidson) and Felicia Forrester (Lesli Kay) flew to Genoa City for the launch of the magazine Restless Style. (March 25–26, 2008)
 * The Young and the Restless: Felicia Forrester (Lesli Kay) crossed over in April on recurring status. (April 8, 2008-August 2008)
 * The Young and the Restless: Ashley Abbott (Eileen Davidson) crossed over at the end of June to attend the wedding of Victor Newman and Sabrina Costelana. Her daughter with Victor, Abigail "Abby" Carlton, was also in attendance as a flower girl. While back in Genoa City, Ashley was shocked to learn that Nikki Newman had beaten Victor to the punch; her brother, Jack Abbott, had allowed their former stepmother, Gloria Bardwell, to move into the pool-house; and that Jack and his wife, Sharon Abbott, were about to redecorate her childhood home. (June 19–23, 2008)

2009

 * The Young and the Restless: In July Deacon Sharpe (Sean Kanan) arrived in Genoa City to stay.

2010

 * The Bold and the Beautiful: Amber Moore (Adrienne Frantz) returns from Genoa City to Los Angeles when Whip Jones asks her to work as a fashion designer at Jackie M, on July 1, 2010.

2011

 * The Bold and the Beautiful: Olivia Barber Winters (Tonya Lee Williams) attends wedding of her cousin, Justin Barber (Aaron D. Spears) and Donna Logan (Jennifer Gareis).

2013

 * The Young and the Restless: In March Eric Forrester crossed over for two episodes for Victor's and Nikki's wedding. (March 18, 2013 – March 19, 2013)
 * The Young and the Restless: In May Oliver Jones (Zack Conroy) crossed over for two episodes. (May 21, 2013)

2014

 * The Young and the Restless: In April Rick Forrester (Jacob Young) and Caroline Spencer (Linsey Godfrey) crossed over for two episodes. (April 14, 2014)
 * The Bold and the Beautiful: Gloria Abbott Bardwell appeared in November for a fashion show at Forrester Creations. (November 20, 2014)

2015

 * The Young and the Restless: The Forresters were mentioned by Devon Hamilton while planning for his wedding to Hilary Curtis.

2020

 * The Young and the Restless: Courtney Hope (Sally Spectra) crossed over in November 2020 on a full-time basis.

Possible connection

 * Robert Clary played Pierre Roulland on The Young and the Restless from 1973 to 1974, before playing Pierre Jourdan on The Bold and the Beautiful from 1990 to 1992.

CBS Daytime game shows—The Price Is Right and Let's Make a Deal

 * 2002
 * The Bold and the Beautiful: Host Bob Barker and the Models of The Price Is Right appeared to discuss the new fashion line by Amber Moore.
 * 2008
 * The Price Is Right: Bridget Forrester (Ashley Jones) makes an appearance during the Showcase to offer a contestant a spot as an extra for a segment. The contestant won the Showcase.
 * Immediately after the contestant won, she was whisked away to Studio 31 for hair, makeup, and wardrobe before taping her segment. The segment was later posted on the Web site for the two shows.
 * 2009
 * The Price Is Right: Dominick Marone (Jack Wagner) interrupts taping of Price (which is taped in the Studio 33; The Bold and the Beautiful is taped next door in Studio 31) on March 6. Wagner talks to Carey about soap appearances and "crashes" the taping. At the end of the show, a Marone-themed Showcase is presented.
 * The Bold and the Beautiful: Donna Logan (Jennifer Gareis) and Pam Douglas (Alley Mills) take a trip to The Price is Right in June, and to their surprise Donna becomes a contestant, ultimately winning both showcases.
 * The Price Is Right: Dominick Marone (Jack Wagner) and Bridget Forrester (Ashley Jones) appear together on June 19 to model wedding attire during a special "Ultimate Wedding Shower" edition of The Price is Right.
 * 2010
 * The Price Is Right and The Young and the Restless: Stephen Logan (Patrick Duffy) and Jack Abbott (Peter Bergman) appear in a war of words in a One Bid, then each present their own themed Showcase at the end of the show.
 * 2011
 * The Price Is Right: A contestant on the March 2011 Ultimate Spring Break episode wins a walk-on role as an extra;  that episode airs April 19 and is linked to the Web site of the show.
 * The Price Is Right: Thomas Forrester (Adam Gregory) models wedding attire for the Ultimate Wedding Shower episode along with show model Rachel Reynolds.  The wedding attire is a prize on this episode.
 * 2012
 * The Bold and the Beautiful: Tiffany Coyne meets the Forresters and Pam Douglas (Alley Mills), asking Pam and Nick to appear on Let's Make a Deal.  Dominick Marone (as a lobster) and Pam Douglas (as a fisherman) appear in a deal.
 * Let's Make a Deal: Wagner appears to offer a contestant a walk-on role on the show, a common practice now with both CBS Daytime game shows with this show.
 * 2013
 * The Price Is Right: Starting with Season 42, guest models often appear on the show.  B&B stars Karla Mosley and Lawrence Saint-Victor appear as models after this practice begins, which continues into Season 43 (2014–15).
 * The Bold and the Beautiful: Former Executive Producer for both CBS Daytime game shows Mike Richards, and models Rachel Reynolds (Price) and Danielle Demski (Deal; substitute model for most of 2013–14) are employees of Forrester Creations, meeting with Thorne (Winsor Harmon) and Ally (Ashlyn Pearce).

Big Brother houseguest appearances
Numerous former Big Brother houseguests have guest starred, occasionally making references to their time in the house.

title: The Bold and the Beautiful


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Human potential

Human potential is the capacity for humans to improve themselves through studying, training, and practice, to reach the limit of their ability to develop aptitudes and skills. "Inherent within the notion of human potential is the belief that in reaching their full potential an individual will be able to lead a happy and more fulfilled life".

Meaning and scope
The term potential generally refers to a currently unrealized ability. The term is used in a wide variety of fields, from physics to the social sciences to indicate things that are in a state where they are able to change in ways ranging from the simple release of energy by objects to the realization of abilities in people. The philosopher Aristotle incorporated this concept into his theory of potentiality and actuality, a pair of closely connected principles which he used to analyze motion, causality, ethics, and physiology in his Physics, Metaphysics, Nicomachean Ethics and De Anima, which is about the human psyche. That which is potential can theoretically be made actual by taking the right action; for example, a boulder on the edge of a cliff has potential to fall that could be actualized by pushing it over the edge, and a person whose natural aptitudes give them the potential to be a great pianist can actualize that potential by diligently practicing playing the piano.

The concept of developing potential is sometimes described in terms of becoming the best version of oneself. Persons who are believed to have a degree of potential that they do not pursue are often described as having failed to "live up to their potential".

Early conceptions of human potential suggested that the full potential of any person was innate in that person from before their birth, possibly from the moment of their conception. More recent definitions have encompassed both internal and societal influences.

Human-potential model
According to the American Psychological Association, the human-potential model is an approach in the field of Education that "emphasizes the importance of helping learners to achieve the maximum development of their potential in all aspects of their functioning". It is related to and draws from the associated field of humanistic psychology.

Human Potential Movement
The Human Potential Movement was a particular counterculture movement started in the 1960s with a focus of maximizing human potential. It was influenced by the work of those such as Abraham Maslow, and took the form of a type of psychological philosophy.

license: Creative Commons - Attribution Share-Alike - https://creativecommons.org/licenses/by-sa/4.0/

title: Human potential


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John Craig (mathematician)

John Craig (1663 – 11 October 1731) was a Scottish mathematician and theologian.

Biography
Born in Dumfries and educated at the University of Edinburgh, Craig moved to England and became a vicar in the Church of England.

A friend of Isaac Newton, he wrote several minor works about the new calculus.

He was elected Fellow of the Royal Society in 1711.

Mathematical Principles of Christian Theology
He is known for his book Theologiae Christianae Principia Mathematica (Mathematical Principles of Christian Theology), published in 1698.

In the aforementioned book, Craig presents a formula that describes how the probability of a historical event depends on the number of primary witnesses, on the chain of transmission through secondary witnesses, on the elapsed time and on the spatial distance. Using this formula, Craig derived that the probability of the story of Jesus would reach 0 in the year 3150. This year he interpreted as the Second Coming of Christ because of verse 18:8 in the Gospel of Luke.

His work was poorly received and controversial at the time. Several later mathematicians complained about his imprecise use of probability and the unsupported derivation of his formula. Stephen Stigler, in his 1999 book (see references, below) gave a more favorable interpretation, pointing out that some of Craig's reasoning can be justified if his "probability" is interpreted as the log-likelihood ratio.

Logarithms
Craig was involved in developing the concept of Hyperbolic logarithm and in 1710 published “Logarithmotechnica generalis” in the Proceedings of the Royal Society. By way of illustration he gives the Mercator series for the logarithm (denoted l.) without mention of radius of convergence: “Exemplar 1. Assumatur a = y, unde per Canonum generalum $$x = l.\overline{1+y},$$ cujus differentials est $$\dot{x} = \frac{\dot{y}}{1+y},$$ & hujus integralis per Seriem infinitum expressa dat
 * $$x = y - \frac{1}{2}y^2 + \frac{1}{3}y^3 - \frac{1}{4}y^4 + \frac{1}{5}y^5 - \frac{1}{6}y^6 + \frac{1}{7}y^7 ...$$"

Works

 * 1698: Logarithmic quadrature (in Latin) Philosophical Transactions of the Royal Society
 * 1703: Specimen of determining quadrature of figures (in Latin), Philosophical Transactions of the Royal Society #284 via Biodiversity Heritage Library
 * 1710: Method of making logarithms (in Latin), Philosophical Transactions of the Royal Society

title: John Craig (mathematician)


text:
Guiding Light

Guiding Light (known as The Guiding Light before 1975) is an American radio and television soap opera. Guiding Light aired on CBS for 57 years between June 30, 1952, and September 18, 2009, overlapping a 19-year broadcast on radio between January 25, 1937, and June 29, 1956. With 72 years of radio and television runs, Guiding Light is the longest-running soap opera, ahead of General Hospital, and is the fifth-longest-running program in all of broadcast history; only the American country music radio program Grand Ole Opry (first broadcast in 1925), the BBC religious program The Daily Service (1928), the CBS religious program Music and the Spoken Word (1929), and the Norwegian children's radio program Lørdagsbarnetimen (1924–2010) have been on the air longer.

When the show debuted on radio in 1937, it centered on Reverend John Ruthledge and people whose lives revolved around him. The "Guiding Light" in the show's title originally referred to the lamp in Ruthledge's study that people used as a sign for them to find his help when needed. When the show transitioned to television in the 1950s, the Bauers, a German immigrant family first introduced in 1948, became the focus of the program. Other core families were introduced over the show's run, including the Norrises in the 1960s; the Marlers and the Spauldings in the 1970s; and the Coopers, the Lewises, and the Reardons in the 1980s.

Guiding Light was created by Irna Phillips and Emmons Carlson and began as an NBC Radio serial on January 25, 1937. On June 2, 1947, the series was transferred to CBS Radio, before starting on June 30, 1952, on CBS Television. It continued to be broadcast on radio until June 29, 1956. The series was expanded from 15 minutes to a half-hour during 1968 (and also switched from broadcasting live to pre-taping around this same time), and then to a full hour on November 7, 1977. The series broadcast its 15,000th CBS television episode on September 6, 2006.

On April 1, 2009, CBS announced that it would be canceling Guiding Light after a run of 72 years (15 on radio and 57 on television) due to low ratings. The show taped its final scenes on August 11, 2009, and its final episode on the network aired on September 18, 2009. Reruns of The Price Is Right took over the Guiding Light time slot between September 21 and October 2, 2009, for two weeks. On October 5, 2009, CBS replaced Guiding Light with an hour-long revival of Let's Make a Deal, hosted by Wayne Brady.

Origins, plot development, and cast
Guiding Light has had a number of plot sequences during the series' long history, on both radio and television. These plot sequences include complex storylines, and different writers and casting.

1930s and 1940s
The series was created by Emmons Carlson and Irna Phillips, who based it on personal experiences. After giving birth to a still-born baby at age 19, Phillips found spiritual comfort listening to the radio sermons of Preston Bradley, a famous Chicago preacher and founder of the People's Church, a church which promoted the brotherhood of man. These sermons inspired the creation of The Guiding Light, which began as a radio series, with a minister as the central character. The original radio series was first broadcast as 15-minute episodes on NBC Radio, starting on January 25, 1937. The series was transferred to CBS Radio in 1947.

1950s
The Guiding Light was broadcast first by CBS Television on June 30, 1952, replacing the canceled soap opera The First Hundred Years. These episodes were also 15 minutes long. During the period from 1952 to 1956, The Guiding Light existed as both a radio and television serial, with actors recording their performances twice for each day that the shows were broadcast. The radio broadcast of The Guiding Light ceased production during 1956, ending this overlap.

With the transition to television, the main characters became the Bauers, a lower-middle class German immigrant family who were first introduced in the radio serial in 1948. Many storylines revolved around Bill Bauer (son of patriarch Friedrich "Papa" Bauer) and his new wife Bertha (nicknamed "Bert"). Papa Bauer, who came to the United States during World War I with just a few dollars in his pocket, was a salt of the earth character who succeeded in offering opportunities to his children by working hard, and he instilled that work ethic into his children. Bert had dreams of climbing the social ladder and keeping up appearances, and it was up to Bill (and sometimes Papa Bauer) to bring her down to earth.

The Guiding Light ranked as the number one-rated soap opera during both 1956 and 1957, before being replaced during 1958 by As the World Turns. After Irna Phillips was transferred to As the World Turns during 1958, her protégé Agnes Nixon became head writer of The Guiding Light.

The first television producer of The Guiding Light was Lucy Ferri Rittenberg, who produced the show for over 20 years.

1960s
Agnes Nixon relinquished her role as chief writer during 1965 to work on Another World. On March 13, 1967, The Guiding Light was first broadcast in color. On September 9, 1968, the program was expanded from 15 to 30 minutes.

The 1960s featured the introduction of Black characters, played by Billy Dee Williams, James Earl Jones, Ruby Dee, and Cicely Tyson. The emphasis of the series shifted to Bill and Bert's children, Mike and Ed; the character of Bill Bauer was written out in July 1969, presumed dead after a plane crash. The show also became a bit more topical during the 1960s, with such storylines as Bert Bauer's diagnosis of uterine cancer in 1962.

A number of new characters were introduced during the mid- to late 1960s, including Dr. Sara McIntyre, who remained a major character through the early 1980s.

1970s
Much of the story during the first half of the 1970s was dominated by Stanley Norris' November 1971 murder and the subsequent trial, as well as the exploits of villainesses Charlotte Waring and Kit Vested. Charlotte (at the time played by Melinda Fee) was murdered by Kit (Nancy Addison) on August 26, 1973. The following year, Kit was shot by Joe Werner (Anthony Call) in self-defense on April 24, 1974, after she had attempted to poison Sara McIntyre.

Roger Thorpe was introduced on April 1, 1971 and became a pivotal character. The role of Roger was originally proposed to be a blond, fair-skinned, preppy type, a man who was dating his boss's daughter Holly. Ultimately, Michael Zaslow, a dark-haired actor, was hired for the role instead by long-time casting director, Betty Rea. Zaslow portrayed Roger as a complicated and multifaceted villain.

Cast member Theo Goetz, who played Papa Bauer, died in 1972. Producers decided that Papa Bauer would die onscreen. The cast paid tribute to Goetz and Papa Bauer in a special memorial episode which aired on February 27, 1973.

Pressured by newer, more youth-oriented soap operas such as All My Children, Procter & Gamble hired head writers Bridget and Jerome Dobson in 1975, who started writing in November. The Dobsons introduced a more nuanced, psychologically layered writing style, and included timely story lines, including a complex love/hate relationship between estranged spouses/step-siblings Roger and Holly. They also introduced several new characters, including Rita Stapleton, whose complex relationships with Roger and Ed propelled much of the story for the remainder of the decade, as well as mogul Alan Spaulding and brash lawyer Ross Marler.

In 1977, the character of Bill Bauer was reintroduced. GL had told a story where Bill died in an airplane crash in July 1969, so his reappearance was a surprise. Bill was subsequently charged for a murder of a man in Vancouver (he was acquitted, with Mike's help) and by April 1978 Bill had left town again. The character of Bill returned briefly in November 1978, April 1980, and then again in July and November 1983. Bill's return introduced the audience and the Bauers to another character that stayed on the show until September 1984, Hillary Kincaid, R. N. (Bauer), Bill's daughter, and thus Ed and Mike's half-sister. (Bill had accidentally killed the man that Hillary originally thought was her father, but was actually her step-father.)

Jerome and Bridget Dobson killed off the show's young heroine, Leslie Jackson Bauer Norris Bauer, in June 1976, when Lynne Adams left the show. Leslie was killed in a hit and run accident by Spence Jeffries, estranged husband of Mike’s secretary Anne. Her father, Steve Jackson, remained on the show for the remainder of the 1970s, serving as a senior physician at Cedars, and as a friend and companion to Bert Bauer.

In November 1975, the name was changed in the show's opening and closing visuals from The Guiding Light to Guiding Light. On November 7, 1977, the show expanded to a full hour and was broadcast from 2:30 to 3:30 pm daily.

1980s
Bridget and Jerome Dobson moved on to the head writing duties of As the World Turns in late 1979. Former actor Douglas Marland assumed the writing reins of Guiding Light in 1979. He introduced many new characters, including the Reardon family. During May 1980, Guiding Light won its first Outstanding Drama Series Daytime Emmy. One of Marland's stories featured the character of Carrie Todd Marler, played by Jane Elliot. Carrie was diagnosed with multiple personalities. Marland had barely delved into her psychosis when Elliot's contract was abruptly terminated by Executive Producer Allen M. Potter in 1982. As a result, Marland resigned in protest.

During the early 1980s, the show began to emphasize younger characters more, as an attempt to compete with the younger-skewing ABC serials. A number of longtime characters were eliminated during this time, including Ben and Eve McFarren, Diane Ballard, Dr. Sara McIntyre, Adam Thorpe, Barbara Norris Thorpe, Justin Marler and Steve Jackson. Actress Lenore Kasdorf quit the show in 1981, and producers decided not to recast the role of Rita Stapleton Bauer, given how popular Kasdorf had been. The Bauer family matriarch, Bertha 'Bert' Bauer, died in March 1986, following the real-life death of Charita Bauer in 1985. During Guiding Light's 50th anniversary year in 1987, a commitment was pledged to showcase the Bauer family in primary roles as much as possible, after audience reaction to the Oklahoma-bred Lewis and Shayne families turned out to be mixed. As a result, the tradition of the Bauer July 4 family barbecue began that year, and continued until 2009, the serial's final year on CBS Television.

Pam Long, actress and writer for NBC's Texas from 1981 to 1982, became head writer during 1983, joined by Gail Kobe as executive producer. During Long's first stint as writer, the show shifted focus to the young love quadrangle of Rick Bauer, Phillip Spaulding, Mindy Lewis, and Beth Raines. Bauer, Spaulding, Reardon, and Raines families. Long also introduced several other characters, including Alexandra Spaulding, played by notable daytime actress Beverlee McKinsey, of Another World and Texas fame; and Reva Shayne, played by Kim Zimmer. After a break, Pamela K. Long returned for a second head writer stint from 1987 to 1990.

The characters of Roger Thorpe and Holly Norris returned to the series during the late 1980s. Maureen Garrett reprised her role of Holly in 1988, followed by Michael Zaslow as Roger in 1989.

1990s
With the new decade, the series' storytelling transitioned from Long's homespun style to a more realistic style with a new group of chief writers. The Bauer, Spaulding, Lewis, and Cooper families had been established as core families, and most major plot developments concerned them. The show generally held on in the middle of the pack as far as ratings went throughout the decade.

The show experienced a series of challenges in 1993, including the exit of three of the show's leading actresses – Beverlee McKinsey, Kimberley Simms, and Sherry Stringfield – within the space of a few months. In particular, McKinsey's Alexandra had been a catalyst for several stories. The decision to kill off the character of Maureen Bauer proved deeply unpopular with the audience, and is often cited as one of the show's biggest mistakes.

Executive producer Jill Farren Phelps cast a number of actors she'd worked with at other shows, particularly at Santa Barbara, in new roles at GL. Among them: Justin Deas, in the role of long lost Cooper patriarch Buzz; and Marj Dusay as the new actress to play Alexandra Spaulding.

In 1994, the show brought former Santa Barbara actress Marcy Walker to the canvas to play antiheroine Tangie Hill, but the pairing of Tangie with Josh Lewis proved unpopular, and Walker decided not to renew her contract

In 1995, Guiding Light brought back fan favorite Nola Chamberlain, played by Lisa Brown. However, Nola returning to the canvas on her own without husband Quinton Chamberlain was unpopular with viewers. Soap opera veteran Mary Stuart joined the cast in 1996 as Meta Bauer (though referred to many times over the years, the character originally played by Ellen Demming had not been seen onscreen since 1974); the character remained on the show until Stuart's death during 2002.

As the decade progressed, Guiding Light began to feature stories with more outlandish plot twists, seemingly to compete with shows like Passions and Days of Our Lives. A number of these stories involved the character of Reva Shayne, played by Kim Zimmer. Reva had been presumed dead for the previous five years, after having driven her car off of a bridge and into the water off the Florida Keys.

The outlandish plots for Reva included her time as an amnesiac Amish woman, the former queen of San Cristobel, and a story where Reva experienced time travel. The most notable of these plot twists was when Josh, believing again that Reva had died, had her cloned.

2000s
The 2000s began with the division of the show into two locales: Springfield and the fictional island nation of San Cristobel. In Springfield, the Santos mob dynasty created much of the drama. Meanwhile, the royal Winslow family had their own series of intrigues with which to deal. During 2002, however, San Cristobel was eliminated from the series and the mob's influence in the story was subsequently diminished and, with the departure of character Danny Santos during 2005, eliminated altogether. Also, Guiding Light celebrated its 50th anniversary as a television show on June 30, 2002.

During 2004, former director and actress Ellen Wheeler (Emmy Award winner as an actress for the series All My Children and Another World) took over as executive producer of Guiding Light. She and writer David Kreizman made numerous changes to the sets, stories, and the cast. Several veteran actors were eliminated, mainly because of budget decreases. Because of the lack of veteran influence, Wheeler reemphasized the youth of Springfield, especially the controversial pairing of cousins Jonathan and Tammy.

During 2006, an episode featured character Harley Cooper gaining heroic abilities. The episode was semi-continued in an 8-page story in select Marvel Comics productions.

The series had its 70th broadcast anniversary during 2007. The anniversary was commemorated with the initiation of website FindYourLight.net and a program of outreach, representing Irna Phillips' original message. There was also a special episode during January 2007, with current cast members playing Phillips and some of the earlier cast members. The series also introduced special beginning credits commemorating the anniversary. The show had a rotating slate of writers, including veteran GL writers Lucky Gold, Chris Dunn, and Jill Lorie Hurst, who was eventually named head writer.

Despite low ratings, the show won 2007 Daytime Emmy Awards for Best Writing and Best Show (sharing Best Show with The Young and the Restless).

Cancellation and final episode
On April 1, 2009, CBS announced that it would not renew Guiding Light, and the last broadcast date would be September 18, 2009. Procter & Gamble initially announced that they would attempt to find another outlet to distribute the series, but later admitted that they had been unsuccessful in doing so, and that on September 18, 2009, after 57 years on television (preceded by 15 years on radio for a total broadcast history of 72 years), Guiding Light would end its broadcast history on CBS.

Storylines were resolved in the final weeks of the series, and numerous characters from the series' past passed through Springfield one last time. Among the returnees were the characters of Nola, Holly and Mindy; Josh told Reva that he was leaving Springfield for a job for the next year, but proposes that he return one year from that date and, if by that time, she wants to reunite with him, she should meet him at the lighthouse and, if she is not there, he will assume she is not interested.

The final episode is pleasant, featuring many of the characters gathering in the park for a large picnic. Toward the end of the episode, it jumps forward one year, by which time, Phillip and Beth have reunited, as have Rick and Mindy. Olivia and Natalia, happy with their new baby, pick up Rafe as he returns from the army. The episode concludes with Josh arriving at the lighthouse, as promised, and finding Reva there. They declare their undying love. James, Ashlee, and Daisy leave Springfield and relocate to Santa Barbara, California. Josh asks if Reva is packed, to go on an adventure. The two grab the luggage, and with Reva's young son, they climb into Josh's pick-up truck. Josh says to Reva, "You ready?" She replies "always," a callback to her promise of "Always, Bud" that Reva uttered to Josh many times on the show. As the truck drives away with the lighthouse in the background, "The End" appears on the screen before a final fadeout. The song heard playing in the background during the final scene is "Together" by Michelle Branch.

The final episode also included the original tag line, with some revision, printed on the screen with the words "There is a destiny that makes us FAMILY" (replacing the word 'brothers'), as well as quick film clips of each of the show's title cards and announcers during the nearly six decades it was on television, leading to the show's former long-time beginning announcement: "And now, The Guiding Light".

Production and locales
Guiding Light was broadcast from three locations: Chicago (where creator Irna Phillips resided), from 1937 until 1946; Hollywood, from 1947 until 1949; and New York City starting during 1949. It was relocated from Chicago to Hollywood (despite objections of both Phillips and Arthur Peterson) to take advantage of the talent pool. Production was subsequently relocated to New York City, where the majority of soap operas were produced during the 1950s, 1960s and much of the 1970s; it remained based in New York City until the show's conclusion. Its final taping location was the CBS studios in midtown Manhattan. From the 1970s to the 1990s it was filmed at the Chelsea Studios. From soon before February 29, 2008, outdoor scenes were filmed on location in Peapack, New Jersey. The location filming coincided with another significant production change, as the series became the first American weekday soap opera to be recorded digitally. The production team chose to film with Canon XH-G1 HDV camcorders in standard definition mode. Unlike the old production model with pedestal-style cameras and traditional three-sided sets, handheld cameras allowed producers to choose as many locations as they wished.

Final CBS seasons
During the daytime drama's 57th season on television and 72nd overall season, the series had changed its look to a more realistic experience in an attempt to compete with the growing popularity of reality television. The new look of Guiding Light included free-hand camera work and less action shown on traditional studio sets. Producer Ellen Wheeler introduced a "shaky-cam" style, present in a number of movies, featuring extreme-closeups and frequent cuts, including those that "broke the axis" (which proved disorienting to viewers accustomed to shows with the traditional "soap opera look"). Also new was the filming of outdoor scenes in actual outdoor settings. Even many indoor scenes had more of an "on location" feel, repurposing real locations, such as Guiding Light production offices, to be motel rooms, nail salons, quick-mart and other businesses or locations. Thereby, the series had numerous sets without the cost of numerous separate locations. CBS and the show's producers had hoped that the new look would increase ratings, but the plan was ultimately unsuccessful.

On April 1, 2009, CBS canceled Guiding Light after 72 years, with the series finale on the network airing on September 18, 2009, making it the second-to-last Procter & Gamble soap opera to end.

Production summary
The action has also been set in three different locales – it was based in the fictional towns of Five Points and Selby Flats before its final locale of Springfield.

Broadcast history
Unlike most popular radio serials transitioning to television, The Guiding Light had no difficulty holding onto its old listening audience and simultaneously earning a new television fanbase. For at the time The Guiding Light made its television debut, neither ABC nor NBC had broadcast programs on their respective networks at 2:30 p.m. Eastern/1:30 Central, where CBS first placed The Guiding Light. However, six months into the run, the network moved the serial to a timeslot that gave it great popularity with its housewife audience: 12:45 p.m./11:45 a.m. It kept the new timeslot for the next 19 years and eight months, sharing the half-hour with its sister Procter & Gamble-packaged soap opera, Search for Tomorrow.

The Guiding Light handled the competition breezily, even against otherwise-legendary shows such as Queen for a Day on ABC (briefly in 1960) and NBC's Truth or Consequences. Usually, The Guiding Light ranked second in the Nielsen ratings behind another serial, As the World Turns. 1968, however, saw changing viewership trends that prompted CBS to expand its last two 15-minute daytime dramas, disrupting long-standing viewing habits. Search for Tomorrow took over the entire 12:30–1/11:30–Noon period, with The Guiding Light returning to its first timeslot, 2:30/1:30, albeit in the now-standard half-hour format, on September 9. This twin bill of expansions also caused the dislocation of The Secret Storm and the beloved Art Linkletter's House Party, as well as the cancellation of the daytime To Tell the Truth. It also put the serial in direct competition with NBC's The Doctors, which was beginning to peak in its popularity. Thus, the early 1970s saw the popularity of The Guiding Light dip somewhat.

After four years of airing at 2:30/1:30, CBS acceded to a demand made by The Guiding Light producer Procter & Gamble and moved its sibling series, The Edge of Night, to the earlier hour from its previous home at 3:30/2:30. Moving back one half hour, The Guiding Light stayed steadily on course against NBC's Days of Our Lives and ABC's The Newlywed Game. In late 1974, ABC replaced The Newlywed Game with The $10,000 Pyramid, which went on to garner strong ratings, but not greatly at The Guiding Light expense. In 1975, the show officially dropped the word "The" from its title, although it was still referred to as The Guiding Light on air for several years after.

As the year progressed, CBS was looking to expand one of its daytime soap operas. All of its serials were now thirty minutes in length and had been since Guiding Light and Search For Tomorrow made the move in 1968. NBC had found ratings success with expanding Another World and Days of Our Lives to one hour earlier in 1975. CBS thought it too could find success, so the decision was made to expand As the World Turns, which was airing before Guiding Light at 1:30/12:30. Thus, in December, Guiding Light moved back to 2:30/1:30 in place of The Edge of Night, which switched networks and began airing on ABC. ABC had a short-lived hit the next year with an updated version of the game show Break the Bank. To complicate the picture further, ABC opted to make its first show expansions, those of One Life to Live and General Hospital, in July 1976; each of those shows occupied one-half of a 90-minute block until November 4, 1977.

With this in mind, ABC and CBS acted to give a contending chance to both General Hospital and Guiding Light by expanding them to an hour in length. CBS started first by expanding Guiding Light to an hour on November 7, 1977. This gained particular importance when ABC finally expanded both One Life to Live and General Hospital to an hour on January 16, 1978, so that Guiding Light straddled those two programs, as well as the first half of sister P&G show Another World on NBC. Despite that General Hospital surprising all observers by skyrocketing from near-cancellation to the top place in the ratings with the various storylines, Guiding Light held its own while in direct competition with General Hospital, still hit an upswing as the decade ended.

On February 4, 1980, CBS bumped Guiding Light down again, to 3 p.m./2c, and its sister P&G soap As The World Turns to 2 p.m./1c, in the midst of a major scheduling shuffle intended to give The Young and the Restless (itself now expanding to an hour length) a shot at beating ABC's All My Children. NBC did the same with its soap operas as well with all three networks now going head-head in every time slot. It remained in this time slot for the rest of its run in some markets, facing General Hospital and NBC entries such as Texas (a spin-off of Another World), The Match Game-Hollywood Squares Hour and Santa Barbara. None of these shows – not even General Hospital – had any significant impact on the ratings of Guiding Light at 3:00 p.m. during this period.

Overall, the first half of the 1980s saw a revival in Guiding Light popularity, with a top-five placing achieved in most years and even a brief dethroning of then-powerhouse General Hospital from the #1 ratings spot for three consecutive weeks. However, as the decade progressed, the ratings slipped a bit, although it was still performing solidly. In 1995, beginning with CBS flagship station WCBS-TV in New York, Guiding Light began airing at 10 a.m. Eastern time in several markets. Its once-solid performance began to crumble by the mid-1990s, when its ratings sunk as low as ninth place out of ten. However, during the controversial clone storyline in 1998, the ratings experienced a brief resurgence, moving up to fifth for many weeks that summer. Nielsen reported Guiding Light had 5 million viewers in 1999.

Up until its CBS finale in 2009, stations in a number of markets aired Guiding Light in the morning either at 9 or 10 a.m. local time: Miami, Chicago, Baltimore, Boston, Detroit, New York City, Los Angeles, San Francisco, Philadelphia, Pittsburgh, Dallas-Fort Worth, Orlando, Atlanta, Columbia, SC, Fort Wayne, IN, South Bend, IN, Portland, OR, Quad Cities, Buffalo, Reno, Portland, ME, Milwaukee, Albany, NY, and Scranton-Wilkes Barre, PA. Guiding Light aired at 12 noon local time in Honolulu, Hawaii. In Savannah, GA, it aired at 4:00 pm local time.

Before 2004, stations that aired Guiding Light in the morning were always one episode behind those that aired the program at its official timeslot of 3:00 pm (ET). This changed in March 2004, during the first day of the NCAA March Madness basketball tournament, in which stations airing the show at 10:00 am were able catch up with stations that televised it at 3:00 pm. Starting in 2006, stations that televised Guiding Light at 9:00 am were also offered a same-day feed to catch up with the rest of the network. As a result of this, daily episodes for the remaining years of GL were the same on all stations regardless of timeslot.

Guiding Light maintained strong ratings in Pittsburgh, despite being moved to 10:00 am in 2006. According to a 2006 article in the Pittsburgh Post-Gazette, Dr. Phil had not been able to pull in the same numbers that Guiding Light did in that time slot a year prior, while Guiding Light was maintaining its audience share.

One CBS affiliate that did not air the show was KOVR-TV in Sacramento, California, which had become a CBS affiliate in 1995. Before CBS affiliated with KOVR, it had been affiliated in Sacramento with KXTV, which had dropped Guiding Light from its schedule in 1992 and did not air it again. As such, the show was preempted in the Sacramento area from 1992 to the show's cancellation. WNEM-TV in Flint/Saginaw/Bay City, Michigan, which also became a CBS affiliate that year, initially ran the soap before dropping it in 1996 because of disappointing ratings. In the fall of 2006, WNEM began running Guiding Light on its digital channel WNEM-DT2 (affiliated with MyNetwork TV and then-branded as "My 5") at 10 am, airing there for the remainder of its run.

On September 18, 2009, Guiding Light aired its final episode at 3:00 pm ET/2:00 pm CT on CBS. A revival of the game show Let's Make a Deal (hosted by Wayne Brady) debuted on CBS and took over the Guiding Light timeslot on October 5, 2009.

Broadcast history in Canada
In Canada, Guiding Light was available to viewers directly through CBS-TV network affiliates from border cities or cable TV feeds until the show's ending in 2009. In addition, Guiding Light was also aired on several Canadian television networks through the 1980s up until its last air date.

Atlantic Satellite Network (ASN) – a supplementary service to its ATV system of CTV affiliates exclusively for Atlantic Canada – aired the soap simultaneously with the CBS feed from 1983 to 1984; then, the broadcast was moved to 12 noon until 1985.

The show also aired in French in Quebec. TVA, a Quebec privately owned French-language television network, rebroadcast episodes in French translation, twelve months behind, for a short period in 1984.

In the late 1980s into the early 1990s, the Canadian Broadcasting Corporation (CBC) briefly aired the P&G serial nationally at 3:00 p.m. in each specific local Canadian time zone. The CBC Television broadcast of Guiding Light was also on its scheduled during the latter part of the 1960s during the serial 15-minute format. On both occasions, the daytime drama was only aired for a few seasons.

After a hiatus from Canadian television stations for many years, the series came back on CHCH-TV, exclusively for the Ontario market. In September 2007, Global picked up the show nationwide after CHCH-TV dropped it, claiming the Passions former time slot. Guiding Light returned to CHCH for the rest of its run when Global decided to air the 2008 TV series The Doctors.

Show

 * 1980 Outstanding Daytime Drama Series
 * 1981 Outstanding Writing for a Daytime Drama Series
 * 1982 Outstanding Daytime Drama Series
 * 1982 Outstanding Writing for a Daytime Drama Series
 * 1982 Outstanding Achievement in Any Area of Creative Technical Crafts (Technical Direction/Electronic Camerawork)
 * 1983 Outstanding Achievement in Any Area of Creative Technical Crafts (Lighting Direction)
 * 1984 Outstanding Achievement in Design Excellence for a Daytime Drama Series
 * 1985 Outstanding Direction for a Drama Series
 * 1985 Outstanding Achievement by a Drama Series Design Team – Ronald M. Kelson
 * 1986 Outstanding Drama Series Writing Team
 * 1986 Outstanding Achievement in Hairstyling for a Drama Series
 * 1986 Outstanding Achievement in Costume Design for a Drama Series
 * 1987 Outstanding Achievement in Makeup for a Drama Series
 * 1987 Outstanding Achievement in Hairstyling for a Drama Series
 * 1990 Outstanding Drama Series Writing Team
 * 1991 Outstanding Original Song: "Love Like This"
 * 1991 Outstanding Music Direction and Composition for a Drama Series
 * 1992 Outstanding Original Song: "I Knew That I'd Fail"
 * 1992 Outstanding Music Direction and Composition for a Drama Series
 * 1992 Outstanding Achievement in Graphics and Title Design
 * 1993 Outstanding Drama Series Writing Team
 * 1993 Outstanding Achievement in Multiple Camera Editing for a Drama Series
 * 1994 Outstanding Drama Series Directing Team
 * 1994 Outstanding Music Direction and Composition for a Drama Series
 * 1995 Outstanding Lighting Direction for a Drama Series
 * 1995 Outstanding Achievement in Makeup for a Drama Series
 * 1996 Outstanding Music Direction and Composition for a Drama Series
 * 1996 Outstanding Achievement in Makeup for a Drama Series
 * 1996 Outstanding Live and Direct-to-Tape Sound Mixing for a Drama Series
 * 1996 Outstanding Lighting Direction for a Drama Series
 * 1998 Outstanding Music Direction and Composition for a Drama Series
 * 1998 Outstanding Lighting Direction for a Drama Series
 * 1998 Outstanding Original Song: "Hold Me"
 * 2007 Outstanding Writing Team for a Daytime Drama Series
 * 2007 Outstanding Daytime Drama Series (tie, with The Young and the Restless)
 * 2007 Outstanding Achievement in Music Direction and Composition for a Drama Series
 * 2008 Outstanding Achievement in Music Direction and Composition for a Drama Series
 * 2008 Outstanding Achievement in Live & Direct To Tape Sound Mixing for a Drama Series
 * 2008 Outstanding Achievement in Multiple Camera Editing

Individuals

 * 1983 Lifetime Achievement Award: Charita Bauer (Bert Bauer)
 * 1984 Outstanding Supporting Actress in a Drama Series: Judi Evans Luciano (Beth Raines)
 * 1985 Distinguished Service to Daytime Television: Charita Bauer (Bert Bauer) [posthumous]
 * 1985 Outstanding Lead Actress in a Drama Series: Kim Zimmer (Reva Shayne)
 * 1985 Outstanding Supporting Actor in a Drama Series: Larry Gates (H.B. Lewis)
 * 1987 Outstanding Lead Actress in a Drama Series: Kim Zimmer (Reva Shayne)
 * 1990 Outstanding Lead Actress in a Drama Series: Kim Zimmer (Reva Shayne)
 * 1991 Outstanding Younger Actor in a Drama Series: Rick Hearst (Alan-Michael Spaulding)
 * 1992 Outstanding Supporting Actress in a Drama Series: Maeve Kinkead (Vanessa Chamberlain)
 * 1993 Outstanding Supporting Actress in a Drama Series: Ellen Parker (Maureen Reardon)
 * 1993 Outstanding Younger Actor in a Drama Series: Monti Sharp (David Grant)
 * 1994 Outstanding Lead Actor in a Drama Series: Michael Zaslow (Roger Thorpe)
 * 1994 Outstanding Supporting Actor in a Drama Series: Justin Deas (Buzz Cooper)
 * 1994 Outstanding Younger Actress in a Drama Series: Melissa Hayden (Bridget Reardon)
 * 1995 Outstanding Lead Actor in a Drama Series: Justin Deas (Buzz Cooper)
 * 1995 Outstanding Supporting Actor in a Drama Series: Jerry verDorn (Ross Marler)
 * 1996 Outstanding Supporting Actor in a Drama Series: Jerry verDorn (Ross Marler)
 * 1996 Outstanding Younger Actor in a Drama Series: Kevin Mambo (Marcus Williams)
 * 1997 Outstanding Lead Actor in a Drama Series: Justin Deas (Buzz Cooper)
 * 1997 Outstanding Younger Actor in a Drama Series: Kevin Mambo (Marcus Williams)
 * 1998 Outstanding Lead Actress in a Drama Series: Cynthia Watros (Annie Dutton)
 * 2002 Outstanding Supporting Actress in a Drama Series: Crystal Chappell (Olivia Spencer)
 * 2003 Outstanding Younger Actor in a Drama Series: Jordi Vilasuso (Tony Santos)
 * 2006 Outstanding Lead Actress in a Drama Series: Kim Zimmer (Reva Shayne)
 * 2006 Outstanding Supporting Actor in a Drama Series: Jordan Clarke (Billy Lewis)
 * 2006 Outstanding Supporting Actress in a Drama Series: Gina Tognoni (Dinah Marler)
 * 2006 Outstanding Younger Actor in a Drama Series: Tom Pelphrey (Jonathan Randall)
 * 2008 Outstanding Supporting Actress in a Drama Series: Gina Tognoni (Dinah Marler)
 * 2008 Outstanding Younger Actor in a Drama Series: Tom Pelphrey (Jonathan Randall)
 * 2009 Outstanding Supporting Actor in a Drama Series: Jeff Branson (Shayne Lewis)

Other awards

 * Writers Guild of America Award (1980, 1992, 2005)
 * Directors Guild of America Award (2005)

Home media
On January 19, 2012, SoapClassics released a four-disc DVD collection of 20 selected episodes. The oldest episode on the collection dates from April 1, 1980, while the latest episode is from September 14, 2009, during the show's final broadcast week.

The company has since released special collections celebrating Reva Shayne and Phillip Spaulding.

On May 23, 2012, SoapClassics released the final ten Guiding Light episodes on a two-disc DVD set.

Also beginning in June 2012, the series was released on DVD in Germany beginning with the episodes from 1979.

title: Guiding Light