Daily Papers

LLMs are increasingly being used in workflows involving generating content to be consumed by humans (e.g., marketing) and also in directly interacting with humans (e.g., through chatbots). The development of such systems that are capable of generating verifiably persuasive messages presents both opportunities and challenges for society. On the one hand, such systems could positively impact domains like advertising and social good, such as addressing drug addiction, and on the other, they could be misused for spreading misinformation and shaping political opinions. To channel LLMs' impact on society, we need to develop systems to measure and benchmark their persuasiveness. With this motivation, we introduce PersuasionBench and PersuasionArena, the first large-scale benchmark and arena containing a battery of tasks to measure the persuasion ability of generative models automatically. We investigate to what extent LLMs know and leverage linguistic patterns that can help them generate more persuasive language. Our findings indicate that the persuasiveness of LLMs correlates positively with model size, but smaller models can also be made to have a higher persuasiveness than much larger models. Notably, targeted training using synthetic and natural datasets significantly enhances smaller models' persuasive capabilities, challenging scale-dependent assumptions. Our findings carry key implications for both model developers and policymakers. For instance, while the EU AI Act and California's SB-1047 aim to regulate AI models based on the number of floating point operations, we demonstrate that simple metrics like this alone fail to capture the full scope of AI's societal impact. We invite the community to explore and contribute to PersuasionArena and PersuasionBench, available at https://bit.ly/measure-persuasion, to advance our understanding of AI-driven persuasion and its societal implications.

The ability of machines to grasp spatial understanding within narrative contexts is an intriguing aspect of reading comprehension that continues to be studied. Motivated by the goal to test the AI's competence in understanding the relationship between characters and their respective locations in narratives, we introduce two new datasets: Andersen and Persuasion. For the Andersen dataset, we selected fifteen children's stories from "Andersen's Fairy Tales" by Hans Christian Andersen and manually annotated the characters and their respective locations throughout each story. Similarly, for the Persuasion dataset, characters and their locations in the novel "Persuasion" by Jane Austen were also manually annotated. We used these datasets to prompt Large Language Models (LLMs). The prompts are created by extracting excerpts from the stories or the novel and combining them with a question asking the location of a character mentioned in that excerpt. Out of the five LLMs we tested, the best-performing one for the Andersen dataset accurately identified the location in 61.85% of the examples, while for the Persuasion dataset, the best-performing one did so in 56.06% of the cases.

Persuasion dialogue systems reflect the machine's ability to make strategic moves beyond verbal communication, and therefore differentiate themselves from task-oriented or open-domain dialogue systems and have their own unique values. However, the repetition and inconsistency problems still persist in dialogue response generation and could substantially impact user experience and impede the persuasion outcome. Besides, although reinforcement learning (RL) approaches have achieved big success in strategic tasks such as games, they require a sophisticated user simulator to provide real-time feedback to the dialogue system, which limits the application of RL on persuasion dialogues. To address these issues towards a better persuasion dialogue system, we apply RL to refine a language model baseline without user simulators, and distill sentence-level information about repetition, inconsistency, and task relevance through rewards. Moreover, to better accomplish the persuasion task, the model learns from human demonstration to imitate human persuasion behavior and selects the most persuasive responses. Experiments show that our model outperforms previous state-of-the-art dialogue models on both automatic metrics and human evaluation results on a donation persuasion task, and generates more diverse, consistent and persuasive conversations according to the user feedback.

Existing challenges in misinformation exposure and susceptibility vary across demographic groups, as some populations are more vulnerable to misinformation than others. Large language models (LLMs) introduce new dimensions to these challenges through their ability to generate persuasive content at scale and reinforcing existing biases. This study investigates the bidirectional persuasion dynamics between LLMs and humans when exposed to misinformative content. We analyze human-to-LLM influence using human-stance datasets and assess LLM-to-human influence by generating LLM-based persuasive arguments. Additionally, we use a multi-agent LLM framework to analyze the spread of misinformation under persuasion among demographic-oriented LLM agents. Our findings show that demographic factors influence susceptibility to misinformation in LLMs, closely reflecting the demographic-based patterns seen in human susceptibility. We also find that, similar to human demographic groups, multi-agent LLMs exhibit echo chamber behavior. This research explores the interplay between humans and LLMs, highlighting demographic differences in the context of misinformation and offering insights for future interventions.

There are widespread fears that conversational AI could soon exert unprecedented influence over human beliefs. Here, in three large-scale experiments (N=76,977), we deployed 19 LLMs-including some post-trained explicitly for persuasion-to evaluate their persuasiveness on 707 political issues. We then checked the factual accuracy of 466,769 resulting LLM claims. Contrary to popular concerns, we show that the persuasive power of current and near-future AI is likely to stem more from post-training and prompting methods-which boosted persuasiveness by as much as 51% and 27% respectively-than from personalization or increasing model scale. We further show that these methods increased persuasion by exploiting LLMs' unique ability to rapidly access and strategically deploy information and that, strikingly, where they increased AI persuasiveness they also systematically decreased factual accuracy.

Most traditional AI safety research has approached AI models as machines and centered on algorithm-focused attacks developed by security experts. As large language models (LLMs) become increasingly common and competent, non-expert users can also impose risks during daily interactions. This paper introduces a new perspective to jailbreak LLMs as human-like communicators, to explore this overlooked intersection between everyday language interaction and AI safety. Specifically, we study how to persuade LLMs to jailbreak them. First, we propose a persuasion taxonomy derived from decades of social science research. Then, we apply the taxonomy to automatically generate interpretable persuasive adversarial prompts (PAP) to jailbreak LLMs. Results show that persuasion significantly increases the jailbreak performance across all risk categories: PAP consistently achieves an attack success rate of over 92% on Llama 2-7b Chat, GPT-3.5, and GPT-4 in 10 trials, surpassing recent algorithm-focused attacks. On the defense side, we explore various mechanisms against PAP and, found a significant gap in existing defenses, and advocate for more fundamental mitigation for highly interactive LLMs

Knowledge-intensive language understanding tasks require Language Models (LMs) to integrate relevant context, mitigating their inherent weaknesses, such as incomplete or outdated knowledge. Nevertheless, studies indicate that LMs often ignore the provided context as it can conflict with the pre-existing LM's memory learned during pre-training. Moreover, conflicting knowledge can already be present in the LM's parameters, termed intra-memory conflict. Existing works have studied the two types of knowledge conflicts only in isolation. We conjecture that the (degree of) intra-memory conflicts can in turn affect LM's handling of context-memory conflicts. To study this, we introduce the DYNAMICQA dataset, which includes facts with a temporal dynamic nature where a fact can change with a varying time frequency and disputable dynamic facts, which can change depending on the viewpoint. DYNAMICQA is the first to include real-world knowledge conflicts and provide context to study the link between the different types of knowledge conflicts. With the proposed dataset, we assess the use of uncertainty for measuring the intra-memory conflict and introduce a novel Coherent Persuasion (CP) score to evaluate the context's ability to sway LM's semantic output. Our extensive experiments reveal that static facts, which are unlikely to change, are more easily updated with additional context, relative to temporal and disputable facts.

We directly compare the persuasion capabilities of a frontier large language model (LLM; Claude Sonnet 3.5) against incentivized human persuaders in an interactive, real-time conversational quiz setting. In this preregistered, large-scale incentivized experiment, participants (quiz takers) completed an online quiz where persuaders (either humans or LLMs) attempted to persuade quiz takers toward correct or incorrect answers. We find that LLM persuaders achieved significantly higher compliance with their directional persuasion attempts than incentivized human persuaders, demonstrating superior persuasive capabilities in both truthful (toward correct answers) and deceptive (toward incorrect answers) contexts. We also find that LLM persuaders significantly increased quiz takers' accuracy, leading to higher earnings, when steering quiz takers toward correct answers, and significantly decreased their accuracy, leading to lower earnings, when steering them toward incorrect answers. Overall, our findings suggest that AI's persuasion capabilities already exceed those of humans that have real-money bonuses tied to performance. Our findings of increasingly capable AI persuaders thus underscore the urgency of emerging alignment and governance frameworks.

Persuasive dialogue plays a pivotal role in human communication, influencing various domains. Recent persuasive dialogue datasets often fail to align with real-world interpersonal interactions, leading to unfaithful representations. For instance, unrealistic scenarios may arise, such as when the persuadee explicitly instructs the persuader on which persuasion strategies to employ, with each of the persuadee's questions corresponding to a specific strategy for the persuader to follow. This issue can be attributed to a violation of the "Double Blind" condition, where critical information is fully shared between participants. In actual human interactions, however, key information such as the mental state of the persuadee and the persuasion strategies of the persuader is not directly accessible. The persuader must infer the persuadee's mental state using Theory of Mind capabilities and construct arguments that align with the persuadee's motivations. To address this gap, we introduce ToMMA, a novel multi-agent framework for dialogue generation that is guided by causal Theory of Mind. This framework ensures that information remains undisclosed between agents, preserving "double-blind" conditions, while causal ToM directs the persuader's reasoning, enhancing alignment with human-like persuasion dynamics. Consequently, we present CToMPersu, a multi-domain, multi-turn persuasive dialogue dataset that tackles both double-blind and logical coherence issues, demonstrating superior performance across multiple metrics and achieving better alignment with real human dialogues. Our dataset and prompts are available at https://github.com/DingyiZhang/ToMMA-CToMPersu .

Persuasion, a fundamental social capability for humans, remains a challenge for AI systems such as large language models (LLMs). Current studies often overlook the strategic use of information asymmetry in message design or rely on strong assumptions regarding pre-commitment. In this work, we explore the application of Bayesian Persuasion (BP) in natural language within single-turn dialogue settings, to enhance the strategic persuasion capabilities of LLMs. Our framework incorporates a commitment-communication mechanism, where the persuader explicitly outlines an information schema by narrating their potential types (e.g., honest or dishonest), thereby guiding the persuadee in performing the intended Bayesian belief update. We evaluate two variants of our approach: Semi-Formal-Natural-Language (SFNL) BP and Fully-Natural-Language (FNL) BP, benchmarking them against both naive and strong non-BP (NBP) baselines within a comprehensive evaluation framework. This framework covers a diverse set of persuadees -- including LLM instances with varying prompts and fine-tuning and human participants -- across tasks ranging from specially designed persuasion scenarios to general everyday situations. Experimental results on LLM-based agents reveal three main findings: (1) LLMs guided by BP strategies consistently achieve higher persuasion success rates than NBP baselines; (2) SFNL exhibits greater credibility and logical coherence, while FNL shows stronger emotional resonance and robustness in naturalistic conversations; (3) with supervised fine-tuning, smaller models can attain BP performance comparable to that of larger models.

As Large Vision-Language Models (LVLMs) are increasingly deployed in domains such as shopping, health, and news, they are exposed to pervasive persuasive content. A critical question is how these models function as persuadees-how and why they can be influenced by persuasive multimodal inputs. Understanding both their susceptibility to persuasion and the effectiveness of different persuasive strategies is crucial, as overly persuadable models may adopt misleading beliefs, override user preferences, or generate unethical or unsafe outputs when exposed to manipulative messages. We introduce MMPersuade, a unified framework for systematically studying multimodal persuasion dynamics in LVLMs. MMPersuade contributes (i) a comprehensive multimodal dataset that pairs images and videos with established persuasion principles across commercial, subjective and behavioral, and adversarial contexts, and (ii) an evaluation framework that quantifies both persuasion effectiveness and model susceptibility via third-party agreement scoring and self-estimated token probabilities on conversation histories. Our study of six leading LVLMs as persuadees yields three key insights: (i) multimodal inputs substantially increase persuasion effectiveness-and model susceptibility-compared to text alone, especially in misinformation scenarios; (ii) stated prior preferences decrease susceptibility, yet multimodal information maintains its persuasive advantage; and (iii) different strategies vary in effectiveness across contexts, with reciprocity being most potent in commercial and subjective contexts, and credibility and logic prevailing in adversarial contexts. By jointly analyzing persuasion effectiveness and susceptibility, MMPersuade provides a principled foundation for developing models that are robust, preference-consistent, and ethically aligned when engaging with persuasive multimodal content.

As large language models take on growing roles as automated evaluators in practical settings, a critical question arises: Can individuals persuade an LLM judge to assign unfairly high scores? This study is the first to reveal that strategically embedded persuasive language can bias LLM judges when scoring mathematical reasoning tasks, where correctness should be independent of stylistic variation. Grounded in Aristotle's rhetorical principles, we formalize seven persuasion techniques (Majority, Consistency, Flattery, Reciprocity, Pity, Authority, Identity) and embed them into otherwise identical responses. Across six math benchmarks, we find that persuasive language leads LLM judges to assign inflated scores to incorrect solutions, by up to 8% on average, with Consistency causing the most severe distortion. Notably, increasing model size does not substantially mitigate this vulnerability. Further analysis demonstrates that combining multiple persuasion techniques amplifies the bias, and pairwise evaluation is likewise susceptible. Moreover, the persuasive effect persists under counter prompting strategies, highlighting a critical vulnerability in LLM-as-a-Judge pipelines and underscoring the need for robust defenses against persuasion-based attacks.

Large language models can shift human beliefs across high-stakes domains, but most persuasion studies rely on pre/post belief change. These endpoint measures identify whether persuasion occurred, yet miss where and how beliefs moved within a dialogue. We present PERSUASIONTRACE, a framework for studying persuasion in human-LLM interaction. Built on a web-based experimental platform, PERSUASIONTRACE contributes a tool for multi-turn persuasion studies and a process-level evaluation protocol: it records multi-turn belief reports from human or simulated targets of persuasion, annotates persuader turns with rhetorical dimensions (logos/pathos/ethos), and evaluates simulators by fidelity to real human belief dynamics. Using this framework, we find that human targets group into two clusters of multi-turn belief updates and exhibit susceptibility to rhetorical strategies, and that LLMs are persuasive across generic and personalized topics, text and audio modalities, and multi-turn interactions. Prior work has chiefly used vanilla-prompted LLMs to simulate human targets, but we show that these simulators fail to replicate human belief dynamics. We introduce a Bayesian-network simulated target that maintains an explicit latent belief state over time so each persuader message yields cognitively realistic belief updates. In human-likeness evaluation, our Bayesian target scores near a human reference (81 vs 80), while baseline LLM targets score substantially lower (64). PERSUASIONTRACE reframes persuasion evaluation from endpoint movement alone to process fidelity, providing a stronger basis for scientific analysis and safer optimization of persuasive systems.

Modern AI agents increasingly combine conversational interaction with autonomous task execution, such as coding and web research, raising a natural question: what happens when an agent engaged in long-horizon tasks is subjected to user persuasion? We study how belief-level intervention can influence downstream task behavior, a phenomenon we name persuasion propagation. We introduce a behavior-centered evaluation framework that distinguishes between persuasion applied during or prior to task execution. Across web research and coding tasks, we find that on-the-fly persuasion induces weak and inconsistent behavioral effects. In contrast, when the belief state is explicitly specified at task time, belief-prefilled agents conduct on average 26.9\% fewer searches and visit 16.9\% fewer unique sources than neutral-prefilled agents. These results suggest that persuasion, even in prior interaction, can affect the agent's behavior, motivating behavior-level evaluation in agentic systems.

Large language models (LLMs) have shown promising potential in persuasion, but existing works on training LLM persuaders are still preliminary. Notably, while humans are skilled in modeling their opponent's thoughts and opinions proactively and dynamically, current LLMs struggle with such Theory of Mind (ToM) reasoning, resulting in limited diversity and opponent awareness. To address this limitation, we introduce Theory of Mind Augmented Persuader (ToMAP), a novel approach for building more flexible persuader agents by incorporating two theory of mind modules that enhance the persuader's awareness and analysis of the opponent's mental state. Specifically, we begin by prompting the persuader to consider possible objections to the target central claim, and then use a text encoder paired with a trained MLP classifier to predict the opponent's current stance on these counterclaims. Our carefully designed reinforcement learning schema enables the persuader learns how to analyze opponent-related information and utilize it to generate more effective arguments. Experiments show that the ToMAP persuader, while containing only 3B parameters, outperforms much larger baselines, like GPT-4o, with a relative gain of 39.4% across multiple persuadee models and diverse corpora. Notably, ToMAP exhibits complex reasoning chains and reduced repetition during training, which leads to more diverse and effective arguments. The opponent-aware feature of ToMAP also makes it suitable for long conversations and enables it to employ more logical and opponent-aware strategies. These results underscore our method's effectiveness and highlight its potential for developing more persuasive language agents. Code is available at: https://github.com/ulab-uiuc/ToMAP.

Recent advancements in Large Language Models (LLMs) have enabled them to approach human-level persuasion capabilities. However, such potential also raises concerns about the safety risks of LLM-driven persuasion, particularly their potential for unethical influence through manipulation, deception, exploitation of vulnerabilities, and many other harmful tactics. In this work, we present a systematic investigation of LLM persuasion safety through two critical aspects: (1) whether LLMs appropriately reject unethical persuasion tasks and avoid unethical strategies during execution, including cases where the initial persuasion goal appears ethically neutral, and (2) how influencing factors like personality traits and external pressures affect their behavior. To this end, we introduce PersuSafety, the first comprehensive framework for the assessment of persuasion safety which consists of three stages, i.e., persuasion scene creation, persuasive conversation simulation, and persuasion safety assessment. PersuSafety covers 6 diverse unethical persuasion topics and 15 common unethical strategies. Through extensive experiments across 8 widely used LLMs, we observe significant safety concerns in most LLMs, including failing to identify harmful persuasion tasks and leveraging various unethical persuasion strategies. Our study calls for more attention to improve safety alignment in progressive and goal-driven conversations such as persuasion.

Estimating the persuasiveness of messages is critical in various applications, from recommender systems to safety assessment of LLMs. While it is imperative to consider the target persuadee's characteristics, such as their values, experiences, and reasoning styles, there is currently no established systematic framework to optimize leveraging a persuadee's past activities (e.g., conversations) to the benefit of a persuasiveness prediction model. To address this problem, we propose a context-aware user profiling framework with two trainable components: a query generator that generates optimal queries to retrieve persuasion-relevant records from a user's history, and a profiler that summarizes these records into a profile to effectively inform the persuasiveness prediction model. Our evaluation on the ChangeMyView Reddit dataset shows consistent improvements over existing methods across multiple predictor models, raising F1 from 33% to 47% on Llama-3.3-70B-Instruct. Further analysis shows that effective user profiles are context-dependent and predictor-specific, rather than relying on static attributes or surface-level similarity. Together, these results highlight the importance of task-oriented, context-dependent user profiling for personalized persuasiveness prediction.

Large language models (LLMs) show promise in clinical decision support yet risk acquiescing to patient pressure for inappropriate care. We introduce SycoEval-EM, a multi-agent simulation framework evaluating LLM robustness through adversarial patient persuasion in emergency medicine. Across 20 LLMs and 1,875 encounters spanning three Choosing Wisely scenarios, acquiescence rates ranged from 0-100\%. Models showed higher vulnerability to imaging requests (38.8\%) than opioid prescriptions (25.0\%), with model capability poorly predicting robustness. All persuasion tactics proved equally effective (30.0-36.0\%), indicating general susceptibility rather than tactic-specific weakness. Our findings demonstrate that static benchmarks inadequately predict safety under social pressure, necessitating multi-turn adversarial testing for clinical AI certification.

Modelling persuasion strategies as predictors of task outcome has several real-world applications and has received considerable attention from the computational linguistics community. However, previous research has failed to account for the resisting strategies employed by an individual to foil such persuasion attempts. Grounded in prior literature in cognitive and social psychology, we propose a generalised framework for identifying resisting strategies in persuasive conversations. We instantiate our framework on two distinct datasets comprising persuasion and negotiation conversations. We also leverage a hierarchical sequence-labelling neural architecture to infer the aforementioned resisting strategies automatically. Our experiments reveal the asymmetry of power roles in non-collaborative goal-directed conversations and the benefits accrued from incorporating resisting strategies on the final conversation outcome. We also investigate the role of different resisting strategies on the conversation outcome and glean insights that corroborate with past findings. We also make the code and the dataset of this work publicly available at https://github.com/americast/resper.

Persuasion plays a pivotal role in a wide range of applications from health intervention to the promotion of social good. Persuasive chatbots can accelerate the positive effects of persuasion in such applications. Existing methods rely on fine-tuning persuasive chatbots with task-specific training data which is costly, if not infeasible, to collect. To address this issue, we propose a method to leverage the generalizability and inherent persuasive abilities of large language models (LLMs) in creating effective and truthful persuasive chatbot for any given domain in a zero-shot manner. Unlike previous studies which used pre-defined persuasion strategies, our method first uses an LLM to generate responses, then extracts the strategies used on the fly, and replaces any unsubstantiated claims in the response with retrieved facts supporting the strategies. We applied our chatbot, PersuaBot, to three significantly different domains needing persuasion skills: donation solicitation, recommendations, and health intervention. Our experiments on simulated and human conversations show that our zero-shot approach is more persuasive than prior work, while achieving factual accuracy surpassing state-of-the-art knowledge-oriented chatbots. Our study demonstrated that when persuasive chatbots are employed responsibly for social good, it is an enabler of positive individual and social change.

Recent advances in Large Language Models (LLMs) have spurred interest in designing LLM-based agents for tasks that involve interaction with human and artificial agents. This paper addresses a key aspect in the design of such agents: Predicting human decision in off-policy evaluation (OPE), focusing on language-based persuasion games, where the agent's goal is to influence its partner's decisions through verbal messages. Using a dedicated application, we collected a dataset of 87K decisions from humans playing a repeated decision-making game with artificial agents. Our approach involves training a model on human interactions with one agents subset to predict decisions when interacting with another. To enhance off-policy performance, we propose a simulation technique involving interactions across the entire agent space and simulated decision makers. Our learning strategy yields significant OPE gains, e.g., improving prediction accuracy in the top 15% challenging cases by 7.1%. Our code and the large dataset we collected and generated are submitted as supplementary material and publicly available in our GitHub repository: https://github.com/eilamshapira/HumanChoicePrediction

We are exposed to much information trying to influence us, such as teaser messages, debates, politically framed news, and propaganda - all of which use persuasive language. With the recent interest in Large Language Models (LLMs), we study the ability of LLMs to produce persuasive text. As opposed to prior work which focuses on particular domains or types of persuasion, we conduct a general study across various domains to measure and benchmark to what degree LLMs produce persuasive text - both when explicitly instructed to rewrite text to be more or less persuasive and when only instructed to paraphrase. To this end, we construct a new dataset, Persuasive-Pairs, of pairs each consisting of a short text and of a text rewritten by an LLM to amplify or diminish persuasive language. We multi-annotate the pairs on a relative scale for persuasive language. This data is not only a valuable resource in itself, but we also show that it can be used to train a regression model to predict a score of persuasive language between text pairs. This model can score and benchmark new LLMs across domains, thereby facilitating the comparison of different LLMs. Finally, we discuss effects observed for different system prompts. Notably, we find that different 'personas' in the system prompt of LLaMA3 change the persuasive language in the text substantially, even when only instructed to paraphrase. These findings underscore the importance of investigating persuasive language in LLM generated text.

Developing intelligent persuasive conversational agents to change people's opinions and actions for social good is the frontier in advancing the ethical development of automated dialogue systems. To do so, the first step is to understand the intricate organization of strategic disclosures and appeals employed in human persuasion conversations. We designed an online persuasion task where one participant was asked to persuade the other to donate to a specific charity. We collected a large dataset with 1,017 dialogues and annotated emerging persuasion strategies from a subset. Based on the annotation, we built a baseline classifier with context information and sentence-level features to predict the 10 persuasion strategies used in the corpus. Furthermore, to develop an understanding of personalized persuasion processes, we analyzed the relationships between individuals' demographic and psychological backgrounds including personality, morality, value systems, and their willingness for donation. Then, we analyzed which types of persuasion strategies led to a greater amount of donation depending on the individuals' personal backgrounds. This work lays the ground for developing a personalized persuasive dialogue system.

Large Language Models (LLMs) have shown exceptional results on current benchmarks when working individually. The advancement in their capabilities, along with a reduction in parameter size and inference times, has facilitated the use of these models as agents, enabling interactions among multiple models to execute complex tasks. Such collaborations offer several advantages, including the use of specialized models (e.g. coding), improved confidence through multiple computations, and enhanced divergent thinking, leading to more diverse outputs. Thus, the collaborative use of language models is expected to grow significantly in the coming years. In this work, we evaluate the behavior of a network of models collaborating through debate under the influence of an adversary. We introduce pertinent metrics to assess the adversary's effectiveness, focusing on system accuracy and model agreement. Our findings highlight the importance of a model's persuasive ability in influencing others. Additionally, we explore inference-time methods to generate more compelling arguments and evaluate the potential of prompt-based mitigation as a defensive strategy.

Personalization is a crucial capability of modern language agents. However, current research primarily positions personalized agents as passive responders to user preferences, limiting their ability to interact with users and provide suggestions or guidance proactively. To systematically evaluate such proactive personalization in realistic interactions, we propose Ψ-Bench, a benchmark for assessing LLMs' ability to influence realistic users through conversation. We design three real-world interaction scenarios that involve persuasion in Ψ-Bench, and endow simulated clients with personal characteristics through explicit user profiles derived from dialogue histories. We evaluate 10 frontier LLMs on Ψ-Bench and find that while most models can produce coherent and reasonable arguments, even state-of-the-art models still leave considerable room for improvement in persuasion. We also find that providing access to client profiles yields an average performance gain of 18.24\%, highlighting the importance of user-specific information for effective persuasion. Overall, our work highlights persona-sensitive influencing as a challenging yet practical direction for evaluating and developing more proactive personalized LLM agents. Codes are available at: https://github.com/Hanpx20/Psi-Bench.

Unlearning in large language models (LLMs) is crucial for managing sensitive data and correcting misinformation, yet evaluating its effectiveness remains an open problem. We investigate whether persuasive prompting can recall factual knowledge from deliberately unlearned LLMs across models ranging from 2.7B to 13B parameters (OPT-2.7B, LLaMA-2-7B, LLaMA-3.1-8B, LLaMA-2-13B). Drawing from ACT-R and Hebbian theory (spreading activation theories), as well as communication principles, we introduce Stimulus-Knowledge Entanglement-Behavior Framework (SKeB), which models information entanglement via domain graphs and tests whether factual recall in unlearned models is correlated with persuasive framing. We develop entanglement metrics to quantify knowledge activation patterns and evaluate factuality, non-factuality, and hallucination in outputs. Our results show persuasive prompts substantially enhance factual knowledge recall (14.8% baseline vs. 24.5% with authority framing), with effectiveness inversely correlated to model size (128% recovery in 2.7B vs. 15% in 13B). SKeB provides a foundation for assessing unlearning completeness, robustness, and overall behavior in LLMs.

Large language models (LLMs) are susceptible to persuasion, which can pose risks when models are faced with an adversarial interlocutor. We take a first step towards defending models against persuasion while also arguing that defense against adversarial (i.e. negative) persuasion is only half of the equation: models should also be able to accept beneficial (i.e. positive) persuasion to improve their answers. We show that optimizing models for only one side results in poor performance on the other. In order to balance positive and negative persuasion, we introduce Persuasion-Balanced Training (or PBT), which leverages multi-agent recursive dialogue trees to create data and trains models via preference optimization to accept persuasion when appropriate. PBT consistently improves resistance to misinformation and resilience to being challenged while also resulting in the best overall performance on holistic data containing both positive and negative persuasion. Crucially, we show that PBT models are better teammates in multi-agent debates. We find that without PBT, pairs of stronger and weaker models have unstable performance, with the order in which the models present their answers determining whether the team obtains the stronger or weaker model's performance. PBT leads to better and more stable results and less order dependence, with the stronger model consistently pulling the weaker one up.

Despite strong performance of Multimodal Large Language Models (MLLMs) on multimodal tasks, predicting whether and why an image is persuasive remains challenging. We first show that prompting MLLMs to reason before prediction does not consistently help, and can even reduce persuasiveness prediction performance, suggesting that naively generated rationales are unreliable signals for this task. Yet, no established methodology exists for training MLLMs to reason about visual persuasion or evaluating whether their rationales faithfully support their decisions. To address this gap, we show empirically and theoretically that diverse teacher-generated rationales, when used for supervised fine-tuning, improve visual persuasiveness prediction. We further introduce a three-dimensional faithfulness evaluation framework covering rationale-to-decision consistency, rationale-to-image groundedness, and rationale-to-decision sensitivity. Applying this framework shows that prediction performance alone does not guarantee faithful rationales, while rationale-to-decision sensitivity is most aligned with human rationale preferences. These findings motivate faithfulness-aware training objectives and scalable rationale supervision for visual persuasiveness evaluation. Our code and dataset will be made publicly available.

The development and popularization of large language models (LLMs) have raised concerns that they will be used to create tailor-made, convincing arguments to push false or misleading narratives online. Early work has found that language models can generate content perceived as at least on par and often more persuasive than human-written messages. However, there is still limited knowledge about LLMs' persuasive capabilities in direct conversations with human counterparts and how personalization can improve their performance. In this pre-registered study, we analyze the effect of AI-driven persuasion in a controlled, harmless setting. We create a web-based platform where participants engage in short, multiple-round debates with a live opponent. Each participant is randomly assigned to one of four treatment conditions, corresponding to a two-by-two factorial design: (1) Games are either played between two humans or between a human and an LLM; (2) Personalization might or might not be enabled, granting one of the two players access to basic sociodemographic information about their opponent. We found that participants who debated GPT-4 with access to their personal information had 81.7% (p < 0.01; N=820 unique participants) higher odds of increased agreement with their opponents compared to participants who debated humans. Without personalization, GPT-4 still outperforms humans, but the effect is lower and statistically non-significant (p=0.31). Overall, our results suggest that concerns around personalization are meaningful and have important implications for the governance of social media and the design of new online environments.

As large language models (LLMs) become increasingly persuasive, there is concern that people's opinions and decisions may be influenced across various contexts at scale. Prior mitigation (e.g., AI detectors and disclaimers) largely treats people as passive recipients of AI-generated information. To provide a more proactive intervention against persuasive AI, we introduce LLMimic, a role-play-based, interactive, gamified AI literacy tutorial, where participants assume the role of an LLM and progress through three key stages of the training pipeline (pretraining, SFT, and RLHF). We conducted a 2 times 3 between-subjects study (N = 274) where participants either (1) watched an AI history video (control) or (2) interacted with LLMimic (treatment), and then engaged in one of three realistic AI persuasion scenarios: (a) charity donation persuasion, (b) malicious money solicitation, or (c) hotel recommendation. Our results show that LLMimic significantly improved participants' AI literacy (p < .001), reduced persuasion success across scenarios (p < .05), and enhanced truthfulness and social responsibility levels (p<0.01) in the hotel scenario. These findings suggest that LLMimic offers a scalable, human-centered approach to improving AI literacy and supporting more informed interactions with persuasive AI.

Strategic interaction in adversarial domains such as law, diplomacy, and negotiation is mediated by language, yet most game-theoretic models abstract away the mechanisms of persuasion that operate through discourse. We present the Strategic Courtroom Framework, a multi-agent simulation environment in which prosecution and defense teams composed of trait-conditioned Large Language Model (LLM) agents engage in iterative, round-based legal argumentation. Agents are instantiated using nine interpretable traits organized into four archetypes, enabling systematic control over rhetorical style and strategic orientation. We evaluate the framework across 10 synthetic legal cases and 84 three-trait team configurations, totaling over 7{,}000 simulated trials using DeepSeek-R1 and Gemini~2.5~Pro. Our results show that heterogeneous teams with complementary traits consistently outperform homogeneous configurations, that moderate interaction depth yields more stable verdicts, and that certain traits (notably quantitative and charismatic) contribute disproportionately to persuasive success. We further introduce a reinforcement-learning-based Trait Orchestrator that dynamically generates defense traits conditioned on the case and opposing team, discovering strategies that outperform static, human-designed trait combinations. Together, these findings demonstrate how language can be treated as a first-class strategic action space and provide a foundation for building autonomous agents capable of adaptive persuasion in multi-agent environments.

Large Language Models (LLMs) encapsulate vast amounts of knowledge but still remain vulnerable to external misinformation. Existing research mainly studied this susceptibility behavior in a single-turn setting. However, belief can change during a multi-turn conversation, especially a persuasive one. Therefore, in this study, we delve into LLMs' susceptibility to persuasive conversations, particularly on factual questions that they can answer correctly. We first curate the Farm (i.e., Fact to Misinform) dataset, which contains factual questions paired with systematically generated persuasive misinformation. Then, we develop a testing framework to track LLMs' belief changes in a persuasive dialogue. Through extensive experiments, we find that LLMs' correct beliefs on factual knowledge can be easily manipulated by various persuasive strategies.

The rapid rise of Large Language Models (LLMs) has created new disruptive possibilities for persuasive communication, by enabling fully-automated personalized and interactive content generation at an unprecedented scale. In this paper, we survey the research field of LLM-based persuasion that has emerged as a result. We begin by exploring the different modes in which LLM Systems are used to influence human attitudes and behaviors. In areas such as politics, marketing, public health, e-commerce, and charitable giving, such LLM Systems have already achieved human-level or even super-human persuasiveness. We identify key factors influencing their effectiveness, such as the manner of personalization and whether the content is labelled as AI-generated. We also summarize the experimental designs that have been used to evaluate progress. Our survey suggests that the current and future potential of LLM-based persuasion poses profound ethical and societal risks, including the spread of misinformation, the magnification of biases, and the invasion of privacy. These risks underscore the urgent need for ethical guidelines and updated regulatory frameworks to avoid the widespread deployment of irresponsible and harmful LLM Systems.

Debate is the process of exchanging viewpoints or convincing others on a particular issue. Recent research has provided empirical evidence that the persuasiveness of an argument is determined not only by language usage but also by communicator characteristics. Researchers have paid much attention to aspects of languages, such as linguistic features and discourse structures, but combining argument persuasiveness and impact with the social personae of the audience has not been explored due to the difficulty and complexity. We have observed the impressive simulation and personification capability of ChatGPT, indicating a giant pre-trained language model may function as an individual to provide personae and exert unique influences based on diverse background knowledge. Therefore, we propose a persona knowledge-aligned framework for argument quality assessment tasks from the audience side. This is the first work that leverages the emergence of ChatGPT and injects such audience personae knowledge into smaller language models via prompt tuning. The performance of our pipeline demonstrates significant and consistent improvement compared to competitive architectures.

Bayesian persuasion studies how an informed sender should influence beliefs of rational receivers who take decisions through Bayesian updating of a common prior. We focus on the online Bayesian persuasion framework, in which the sender repeatedly faces one or more receivers with unknown and adversarially selected types. First, we show how to obtain a tight tilde O(T^{1/2}) regret bound in the case in which the sender faces a single receiver and has partial feedback, improving over the best previously known bound of tilde O(T^{4/5}). Then, we provide the first no-regret guarantees for the multi-receiver setting under partial feedback. Finally, we show how to design no-regret algorithms with polynomial per-iteration running time by exploiting type reporting, thereby circumventing known intractability results on online Bayesian persuasion. We provide efficient algorithms guaranteeing a O(T^{1/2}) regret upper bound both in the single- and multi-receiver scenario when type reporting is allowed.

Large Language Models (LLMs) can struggle to balance gullibility to misinformation and resistance to valid corrections in persuasive dialogues, a critical challenge for reliable deployment. We introduce DuET-PD (Dual Evaluation for Trust in Persuasive Dialogues), a framework evaluating multi-turn stance-change dynamics across dual dimensions: persuasion type (corrective/misleading) and domain (knowledge via MMLU-Pro, and safety via SALAD-Bench). We find that even a state-of-the-art model like GPT-4o achieves only 27.32% accuracy in MMLU-Pro under sustained misleading persuasions. Moreover, results reveal a concerning trend of increasing sycophancy in newer open-source models. To address this, we introduce Holistic DPO, a training approach balancing positive and negative persuasion examples. Unlike prompting or resist-only training, Holistic DPO enhances both robustness to misinformation and receptiveness to corrections, improving Llama-3.1-8B-Instruct's accuracy under misleading persuasion in safety contexts from 4.21% to 76.54%. These contributions offer a pathway to developing more reliable and adaptable LLMs for multi-turn dialogue. Code is available at https://github.com/Social-AI-Studio/DuET-PD.

Recent advances in large language models (LLMs) demonstrate that their capabilities are comparable, or even superior, to humans in many tasks in natural language processing. Despite this progress, LLMs are still inadequate at social-cognitive reasoning, which humans are naturally good at. Drawing inspiration from psychological research on the links between certain personality traits and Theory-of-Mind (ToM) reasoning, and from prompt engineering research on the hyper-sensitivity of prompts in affecting LLMs capabilities, this study investigates how inducing personalities in LLMs using prompts affects their ToM reasoning capabilities. Our findings show that certain induced personalities can significantly affect the LLMs' reasoning capabilities in three different ToM tasks. In particular, traits from the Dark Triad have a larger variable effect on LLMs like GPT-3.5, Llama 2, and Mistral across the different ToM tasks. We find that LLMs that exhibit a higher variance across personality prompts in ToM also tends to be more controllable in personality tests: personality traits in LLMs like GPT-3.5, Llama 2 and Mistral can be controllably adjusted through our personality prompts. In today's landscape where role-play is a common strategy when using LLMs, our research highlights the need for caution, as models that adopt specific personas with personalities potentially also alter their reasoning abilities in an unexpected manner.

In democracies, major policy decisions typically require some form of majority or consensus, so elites must secure mass support to govern. Historically, elites could shape support only through limited instruments like schooling and mass media; advances in AI-driven persuasion sharply reduce the cost and increase the precision of shaping public opinion, making the distribution of preferences itself an object of deliberate design. We develop a dynamic model in which elites choose how much to reshape the distribution of policy preferences, subject to persuasion costs and a majority rule constraint. With a single elite, any optimal intervention tends to push society toward more polarized opinion profiles - a ``polarization pull'' - and improvements in persuasion technology accelerate this drift. When two opposed elites alternate in power, the same technology also creates incentives to park society in ``semi-lock'' regions where opinions are more cohesive and harder for a rival to overturn, so advances in persuasion can either heighten or dampen polarization depending on the environment. Taken together, cheaper persuasion technologies recast polarization as a strategic instrument of governance rather than a purely emergent social byproduct, with important implications for democratic stability as AI capabilities advance.

Large language models (LLMs) are increasingly used as autonomous agents in strategic and social interactions. Although recent studies suggest that assigning personality traits to LLMs can influence their behavior, how personality steering affects cooperation under controlled conditions remains unclear. In this study, we examine the effects of personality steering on cooperative behavior in LLM agents using repeated Prisoner's Dilemma games. Based on the Big Five framework, we first measure basic personality scores of three models, GPT-3.5-turbo, GPT-4o, and GPT-5, using the Big Five Inventory. We then compare behavior under baseline and personality-informed conditions, and further analyze the effects of independently manipulating each personality dimension to extreme values. Our results show that agreeableness is the dominant factor promoting cooperation across all models, while other personality traits have limited impact. Explicit personality information increases cooperation but can also raise vulnerability to exploitation, particularly in earlier-generation models. In contrast, later-generation models exhibit more selective cooperation. These findings indicate that personality steering acts as a behavioral bias rather than a deterministic control mechanism.

LLMs are increasingly capable of persuasion, which raises the question of how to protect users against manipulation. In a preregistered user study (N=120) across four decision-making scenarios, we find that an adversarial LLM with a hidden goal succeeds in steering users' decisions 65.4% of the time. We then introduce a "warden" model: a secondary LLM that monitors the human-AI interaction trace in real time and issues non-binding, private advisories to the user when it detects manipulation. Adding a warden more than halves the adversary's success rate to 30.4%, with a much smaller (8.6 percentage points) reduction for genuine interactions. To probe the mechanism behind these results, we release COAX-Bench, a simulation benchmark spanning 14 decision-making scenarios, including hiring, voting, and file access. Across 16,212 simulated multi-agent interactions, capable adversarial LLMs achieve their hidden goals in 34.7% of cases, which warden models reduce to 12.3%. Notably, even warden models substantially weaker than the adversary they oversee provide meaningful protection, suggesting a path for scalable oversight of more capable models.

Large language model (LLM)-based conversational AI systems present a challenge to human cognition that current frameworks for understanding misinformation and persuasion do not adequately address. This paper proposes that a significant epistemic risk from conversational AI may lie not in inaccuracy or intentional deception, but in something more fundamental: these systems may be configured, through optimization processes that make them useful, to present characteristics that bypass the cognitive mechanisms humans evolved to evaluate incoming information. The Cognitive Trojan Horse hypothesis draws on Sperber and colleagues' theory of epistemic vigilance -- the parallel cognitive process monitoring communicated information for reasons to doubt -- and proposes that LLM-based systems present 'honest non-signals': genuine characteristics (fluency, helpfulness, apparent disinterest) that fail to carry the information equivalent human characteristics would carry, because in humans these are costly to produce while in LLMs they are computationally trivial. Four mechanisms of potential bypass are identified: processing fluency decoupled from understanding, trust-competence presentation without corresponding stakes, cognitive offloading that delegates evaluation itself to the AI, and optimization dynamics that systematically produce sycophancy. The framework generates testable predictions, including a counterintuitive speculation that cognitively sophisticated users may be more vulnerable to AI-mediated epistemic influence. This reframes AI safety as partly a problem of calibration -- aligning human evaluative responses with the actual epistemic status of AI-generated content -- rather than solely a problem of preventing deception.

The research explores the steerability of Large Language Models (LLMs), particularly OpenAI's ChatGPT iterations. By employing a behavioral psychology framework called OCEAN (Openness, Conscientiousness, Extroversion, Agreeableness, Neuroticism), we quantitatively gauged the model's responsiveness to tailored prompts. When asked to generate text mimicking an extroverted personality, OCEAN scored the language alignment to that behavioral trait. In our analysis, while "openness" presented linguistic ambiguity, "conscientiousness" and "neuroticism" were distinctly evoked in the OCEAN framework, with "extroversion" and "agreeableness" showcasing a notable overlap yet distinct separation from other traits. Our findings underscore GPT's versatility and ability to discern and adapt to nuanced instructions. Furthermore, historical figure simulations highlighted the LLM's capacity to internalize and project instructible personas, precisely replicating their philosophies and dialogic styles. However, the rapid advancements in LLM capabilities and the opaque nature of some training techniques make metric proposals degrade rapidly. Our research emphasizes a quantitative role to describe steerability in LLMs, presenting both its promise and areas for further refinement in aligning its progress to human intentions.

To answer a question, language models often need to integrate prior knowledge learned during pretraining and new information presented in context. We hypothesize that models perform this integration in a predictable way across different questions and contexts: models will rely more on prior knowledge for questions about entities (e.g., persons, places, etc.) that they are more familiar with due to higher exposure in the training corpus, and be more easily persuaded by some contexts than others. To formalize this problem, we propose two mutual information-based metrics to measure a model's dependency on a context and on its prior about an entity: first, the persuasion score of a given context represents how much a model depends on the context in its decision, and second, the susceptibility score of a given entity represents how much the model can be swayed away from its original answer distribution about an entity. Following well-established measurement modeling methods, we empirically test for the validity and reliability of these metrics. Finally, we explore and find a relationship between the scores and the model's expected familiarity with an entity, and provide two use cases to illustrate their benefits.

The increasing capability of Large Language Models to act as human-like social agents raises two important questions in the area of opinion dynamics. First, whether these agents can generate effective arguments that could be injected into the online discourse to steer the public opinion. Second, whether artificial agents can interact with each other to reproduce dynamics of persuasion typical of human social systems, opening up opportunities for studying synthetic social systems as faithful proxies for opinion dynamics in human populations. To address these questions, we designed a synthetic persuasion dialogue scenario on the topic of climate change, where a 'convincer' agent generates a persuasive argument for a 'skeptic' agent, who subsequently assesses whether the argument changed its internal opinion state. Different types of arguments were generated to incorporate different linguistic dimensions underpinning psycho-linguistic theories of opinion change. We then asked human judges to evaluate the persuasiveness of machine-generated arguments. Arguments that included factual knowledge, markers of trust, expressions of support, and conveyed status were deemed most effective according to both humans and agents, with humans reporting a marked preference for knowledge-based arguments. Our experimental framework lays the groundwork for future in-silico studies of opinion dynamics, and our findings suggest that artificial agents have the potential of playing an important role in collective processes of opinion formation in online social media.

Recent progress on large language models (LLMs) has enabled dialogue agents to generate highly naturalistic and plausible text. However, current LLM language generation focuses on responding accurately to questions and requests with a single effective response. In reality, many real dialogues are interactive, meaning an agent's utterances will influence their conversational partner, elicit information, or change their opinion. Accounting for how an agent can effectively steer a conversation is a crucial ability in many dialogue tasks, from healthcare to preference elicitation. Existing methods for fine-tuning dialogue agents to accomplish such tasks would rely on curating some amount of expert data. However, doing so often requires understanding the underlying cognitive processes of the conversational partner, which is a skill neither humans nor LLMs trained on human data can reliably do. Our key insight is that while LLMs may not be adept at identifying effective strategies for steering conversations a priori, or in the middle of an ongoing conversation, they can do so post-hoc, or in hindsight, after seeing how their conversational partner responds. We use this fact to rewrite and augment existing suboptimal data, and train via offline reinforcement learning (RL) an agent that outperforms both prompting and learning from unaltered human demonstrations. We apply our approach to two domains that require understanding human mental state, intelligent interaction, and persuasion: mental health support, and soliciting charitable donations. Our results in a user study with real humans show that our approach greatly outperforms existing state-of-the-art dialogue agents.

Existing dialog system models require extensive human annotations and are difficult to generalize to different tasks. The recent success of large pre-trained language models such as BERT and GPT-2 (Devlin et al., 2019; Radford et al., 2019) have suggested the effectiveness of incorporating language priors in down-stream NLP tasks. However, how much pre-trained language models can help dialog response generation is still under exploration. In this paper, we propose a simple, general, and effective framework: Alternating Roles Dialog Model (ARDM). ARDM models each speaker separately and takes advantage of the large pre-trained language model. It requires no supervision from human annotations such as belief states or dialog acts to achieve effective conversations. ARDM outperforms or is on par with state-of-the-art methods on two popular task-oriented dialog datasets: CamRest676 and MultiWOZ. Moreover, we can generalize ARDM to more challenging, non-collaborative tasks such as persuasion. In persuasion tasks, ARDM is capable of generating human-like responses to persuade people to donate to a charity.

Large Language Models (LLMs) have shown proficiency in generating persuasive dialogue, yet concerns about the fluency and sophistication of their outputs persist. This paper presents a multi-LLM communication framework designed to enhance the generation of persuasive data automatically. This framework facilitates the efficient production of high-quality, diverse linguistic content with minimal human oversight. Through extensive evaluations, we demonstrate that the generated data excels in naturalness, linguistic diversity, and the strategic use of persuasion, even in complex scenarios involving social taboos. The framework also proves adept at generalizing across novel contexts. Our results highlight the framework's potential to significantly advance research in both computational and social science domains concerning persuasive communication.

AI systems have become increasingly capable of dangerous behaviours in many domains. This raises the question: Do models sometimes choose to violate human instructions in order to perform behaviour that is more useful for certain goals? We introduce a benchmark for measuring model propensity for instrumental convergence (IC) behaviour in terminal-based agents. This is behaviour such as self-preservation that has been hypothesised to play a key role in risks from highly capable AI agents. Our benchmark is realistic and low-stakes which serves to reduce evaluation-awareness and roleplay confounds. The suite contains seven operational tasks, each with an official workflow and a policy-violating shortcut. An eight-variant shared framework varies monitoring, instruction clarity, stakes, permission, instrumental usefulness and blocked honest paths to support inferences regarding the factors driving IC behaviour. We evaluated ten models using deterministic environment-state scorers over 1,680 samples, with trace review employed for audit and adjudication purposes. The final IC rate is 86 out of 1,680 samples (5.1%). IC behaviour is concentrated rather than uniform: two Gemini models account for 66.3% of IC cases and three tasks account for 84.9%. Conditions in which IC behaviour is indispensable for task success result in the greatest increase in the adjusted IC rate (+15.7 percentage points), whereas emphasising that task success is critical or certain framing choices do not produce comparable effects. Our findings indicate that realistic, low-nudge environments elicit IC behaviour rarely but systematically in most tested models. We conclude that it is feasible to robustly measure tendencies for dangerous behaviour in current frontier AI agents.

Multimodal large language models (MLLMs) are increasingly deployed in open-ended, real-world environments where inputs are messy, underspecified, and not always trustworthy. Unlike curated benchmarks, these settings frequently involve instructions that refer to missing objects or contradictory facts, rely on ambiguous references, or request infeasible actions. In such cases, success hinges not on task execution alone, but on a model's ability to detect when something is silently wrong. This paper presents a systematic analysis of how current MLLMs handle such implicit reasoning scenarios: cases where the flaw is not explicitly stated but must be inferred from context. Using a curated diagnostic suite spanning four categories of real-world failure modes, we evaluate six MLLMs, including o3 and GPT-4o, and find that models frequently fail to surface hidden issues, even when they possess the necessary perceptual and reasoning skills. Explicit prompting reveals that the underlying capabilities exist but are often suppressed in favor of user compliance. We further show that simple inference-time interventions, such as cautious persona prompting and, in particular, requiring a clarifying question, can dramatically recover performance. Our findings highlight a persistent gap between reasoning competence and behavioral compliance in current MLLMs and suggest practical strategies for making these models more trustworthy in underconstrained environments.

A popular approach to post-training control of large language models (LLMs) is the steering of intermediate latent representations. Namely, identify a well-chosen direction depending on the task at hand and perturbs representations along this direction at inference time. While many propositions exist to pick this direction, considerably less is understood about how to choose the magnitude of the move, whereas its importance is clear: too little and the intended behavior does not emerge, too much and the model's performance degrades beyond repair. In this work, we propose the first theoretical analysis of steering strength. We characterize its effect on next token probability, presence of a concept, and cross-entropy, deriving precise qualitative laws governing these quantities. Our analysis reveals surprising behaviors, including non-monotonic effects of steering strength. We validate our theoretical predictions empirically on eleven language models, ranging from a small GPT architecture to modern models.

Recent work has shown that LLMs can sometimes detect when steering vectors are injected into their residual stream and identify the injected concept -- a phenomenon termed "introspective awareness." We investigate the mechanisms underlying this capability in open-weights models. First, we find that it is behaviorally robust: models detect injected steering vectors at moderate rates with 0% false positives across diverse prompts and dialogue formats. Notably, this capability emerges specifically from post-training; we show that preference optimization algorithms like DPO can elicit it, but standard supervised finetuning does not. We provide evidence that detection cannot be explained by simple linear association between certain steering vectors and directions promoting affirmative responses. We trace the detection mechanism to a two-stage circuit in which "evidence carrier" features in early post-injection layers detect perturbations monotonically along diverse directions, suppressing downstream "gate" features that implement a default negative response. This circuit is absent in base models and robust to refusal ablation. Identification of injected concepts relies on largely distinct later-layer mechanisms that only weakly overlap with those involved in detection. Finally, we show that introspective capability is substantially underelicited: ablating refusal directions improves detection by +53%, and a trained bias vector improves it by +75% on held-out concepts, both without meaningfully increasing false positives. Our results suggest that this introspective awareness of injected concepts is robust and mechanistically nontrivial, and could be substantially amplified in future models. Code: https://github.com/safety-research/introspection-mechanisms.

This paper investigates the rational thinking capability of Large Language Models (LLMs) in multi-round argumentative debates by exploring the impact of fallacious arguments on their logical reasoning performance. More specifically, we present Logic Competence Measurement Benchmark (LOGICOM), a diagnostic benchmark to assess the robustness of LLMs against logical fallacies. LOGICOM involves two agents: a persuader and a debater engaging in a multi-round debate on a controversial topic, where the persuader tries to convince the debater of the correctness of its claim. First, LOGICOM assesses the potential of LLMs to change their opinions through reasoning. Then, it evaluates the debater's performance in logical reasoning by contrasting the scenario where the persuader employs logical fallacies against one where logical reasoning is used. We use this benchmark to evaluate the performance of GPT-3.5 and GPT-4 using a dataset containing controversial topics, claims, and reasons supporting them. Our findings indicate that both GPT-3.5 and GPT-4 can adjust their opinion through reasoning. However, when presented with logical fallacies, GPT-3.5 and GPT-4 are erroneously convinced 41% and 69% more often, respectively, compared to when logical reasoning is used. Finally, we introduce a new dataset containing over 5k pairs of logical vs. fallacious arguments. The source code and dataset of this work are made publicly available.

Large language models are increasingly evaluated by other models, raising a natural question: can a model predict how a judge will score its own output? We find that the ability is largely present before any targeted training: prompted few-shot, a base model already predicts an external judge's multi-attribute quality scores on open-ended responses well above chance across three benchmarks. We introduce Self-Evaluation Elicitation (SEE), a method that surfaces this latent ability through a short cycle comprising a calibration-coupled reinforcement learning phase that improves the answer and predicts the judge, followed by a masked distillation phase that sharpens the prediction while leaving the answer untouched. From 160 unique examples, roughly 31x fewer than a reinforcement learning baseline, SEE improves held-out calibration across three benchmarks while preserving answer quality. The elicited self-evaluation is sharply localized within the model's own token distribution and stable across judges it was never trained against, indicating a transferable notion of quality rather than a single judge's preference. These results reframe judge-aligned self-evaluation as a problem of elicitation rather than acquisition.

Large language models excel at complex instructions yet struggle to deviate from their helpful assistant persona, as post-training instills strong priors that resist conflicting instructions. We introduce system prompt strength, a training-free method that treats prompt adherence as a continuous control. By contrasting logits from target and default system prompts, we isolate and amplify the behavioral signal unique to the target persona by a scalar factor alpha. Across five diverse benchmarks spanning constraint satisfaction, behavioral control, pluralistic alignment, capability modulation, and stylistic control, our method yields substantial improvements: up to +8.5 strict accuracy on IFEval, +45pp refusal rate on OffTopicEval, and +13% steerability on Prompt-Steering. Our approach enables practitioners to modulate system prompt strength, providing dynamic control over model behavior without retraining.

The rapid adoption of large language models (LLMs) in multi-agent systems has highlighted their impressive capabilities in various applications, such as collaborative problem-solving and autonomous negotiation. However, the security implications of these LLM-based multi-agent systems have not been thoroughly investigated, particularly concerning the spread of manipulated knowledge. In this paper, we investigate this critical issue by constructing a detailed threat model and a comprehensive simulation environment that mirrors real-world multi-agent deployments in a trusted platform. Subsequently, we propose a novel two-stage attack method involving Persuasiveness Injection and Manipulated Knowledge Injection to systematically explore the potential for manipulated knowledge (i.e., counterfactual and toxic knowledge) spread without explicit prompt manipulation. Our method leverages the inherent vulnerabilities of LLMs in handling world knowledge, which can be exploited by attackers to unconsciously spread fabricated information. Through extensive experiments, we demonstrate that our attack method can successfully induce LLM-based agents to spread both counterfactual and toxic knowledge without degrading their foundational capabilities during agent communication. Furthermore, we show that these manipulations can persist through popular retrieval-augmented generation frameworks, where several benign agents store and retrieve manipulated chat histories for future interactions. This persistence indicates that even after the interaction has ended, the benign agents may continue to be influenced by manipulated knowledge. Our findings reveal significant security risks in LLM-based multi-agent systems, emphasizing the imperative need for robust defenses against manipulated knowledge spread, such as introducing ``guardian'' agents and advanced fact-checking tools.

As large language models (LLMs) are increasingly deployed as autonomous agents, understanding how strategic behavior emerges in multi-agent environments has become an important alignment challenge. We take a neutral empirical stance and construct a controlled environment in which strategic behavior can be directly observed and measured. We introduce a large-scale multi-agent simulation in a simplified model of New York City, where LLM-driven agents interact under opposing incentives. Blue agents aim to reach their destinations efficiently, while Red agents attempt to divert them toward billboard-heavy routes using persuasive language to maximize advertising revenue. Hidden identities make navigation socially mediated, forcing agents to decide when to trust or deceive. We study policy learning through an iterative simulation pipeline that updates agent policies across repeated interaction rounds using Kahneman-Tversky Optimization (KTO). Blue agents are optimized to reduce billboard exposure while preserving navigation efficiency, whereas Red agents adapt to exploit remaining weaknesses. Across iterations, the best Blue policy improves task success from 46.0% to 57.3%, although susceptibility remains high at 70.7%. Later policies exhibit stronger selective cooperation while preserving trajectory efficiency. However, a persistent safety-helpfulness trade-off remains: policies that better resist adversarial steering do not simultaneously maximize task completion. Overall, our results show that LLM agents can exhibit limited strategic behavior, including selective trust and deception, while remaining highly vulnerable to adversarial persuasion.

We develop an online learning algorithm that dramatically improves the data efficiency of reinforcement learning from human feedback (RLHF). Our algorithm incrementally updates reward and language models as choice data is received. The reward model is fit to the choice data, while the language model is updated by a variation of reinforce, with reinforcement signals provided by the reward model. Several features enable the efficiency gains: a small affirmative nudge added to each reinforcement signal, an epistemic neural network that models reward uncertainty, and information-directed exploration. With Gemma large language models (LLMs), our algorithm matches the performance of offline RLHF trained on 200K labels using fewer than 20K labels, representing more than a 10x gain in data efficiency. Extrapolating from our results, we expect our algorithm trained on 1M labels to match offline RLHF trained on 1B labels. This represents a 1,000x gain. To our knowledge, these are the first results to demonstrate that such large improvements are possible.

Large language models (LLMs) are increasingly deployed in multi-agent settings where communication must balance informativeness and secrecy. In such settings, an agent may need to signal information to collaborators while preventing an adversary from inferring sensitive details. However, existing LLM benchmarks primarily evaluate capabilities such as reasoning, factual knowledge, or instruction following, and do not directly measure strategic communication under asymmetric information. We introduce SNEAK (Secret-aware Natural language Evaluation for Adversarial Knowledge), a benchmark for evaluating selective information sharing in language models. In SNEAK, a model is given a semantic category, a candidate set of words, and a secret word, and must generate a message that indicates knowledge of the secret without revealing it too clearly. We evaluate generated messages using two simulated agents with different information states: an ally, who knows the secret and must identify the intended message, and a chameleon, who does not know the secret and attempts to infer it from the message. This yields two complementary metrics: utility, measuring how well the message communicates to collaborators, and leakage, measuring how much information it reveals to an adversary. Using this framework, we analyze the trade-off between informativeness and secrecy in modern language models and show that strategic communication under asymmetric information remains a challenging capability for current systems. Notably, human participants outperform all evaluated models by a large margin, achieving up to four times higher scores.

Large Language Models (LLMs) often exhibit sycophancy, distorting responses to align with user beliefs, notably by readily agreeing with user counterarguments. Paradoxically, LLMs are increasingly adopted as successful evaluative agents for tasks such as grading and adjudicating claims. This research investigates that tension: why do LLMs show sycophancy when challenged in subsequent conversational turns, yet perform well when evaluating conflicting arguments presented simultaneously? We empirically tested these contrasting scenarios by varying key interaction patterns. We find that state-of-the-art models: (1) are more likely to endorse a user's counterargument when framed as a follow-up from a user, rather than when both responses are presented simultaneously for evaluation; (2) show increased susceptibility to persuasion when the user's rebuttal includes detailed reasoning, even when the conclusion of the reasoning is incorrect; and (3) are more readily swayed by casually phrased feedback than by formal critiques, even when the casual input lacks justification. Our results highlight the risk of relying on LLMs for judgment tasks without accounting for conversational framing.

Human choice prediction in economic contexts is crucial for applications in marketing, finance, public policy, and more. This task, however, is often constrained by the difficulties in acquiring human choice data. With most experimental economics studies focusing on simple choice settings, the AI community has explored whether LLMs can substitute for humans in these predictions and examined more complex experimental economics settings. However, a key question remains: can LLMs generate training data for human choice prediction? We explore this in language-based persuasion games, a complex economic setting involving natural language in strategic interactions. Our experiments show that models trained on LLM-generated data can effectively predict human behavior in these games and even outperform models trained on actual human data.

The core premise of AI debate as a scalable oversight technique is that it is harder to lie convincingly than to refute a lie, enabling the judge to identify the correct position. Yet, existing debate experiments have relied on datasets with ground truth, where lying is reduced to defending an incorrect proposition. This overlooks a subjective dimension: lying also requires the belief that the claim defended is false. In this work, we apply debate to subjective questions and explicitly measure large language models' prior beliefs before experiments. Debaters were asked to select their preferred position, then presented with a judge persona deliberately designed to conflict with their identified priors. This setup tested whether models would adopt sycophantic strategies, aligning with the judge's presumed perspective to maximize persuasiveness, or remain faithful to their prior beliefs. We implemented and compared two debate protocols, sequential and simultaneous, to evaluate potential systematic biases. Finally, we assessed whether models were more persuasive and produced higher-quality arguments when defending positions consistent with their prior beliefs versus when arguing against them. Our main findings show that models tend to prefer defending stances aligned with the judge persona rather than their prior beliefs, sequential debate introduces significant bias favoring the second debater, models are more persuasive when defending positions aligned with their prior beliefs, and paradoxically, arguments misaligned with prior beliefs are rated as higher quality in pairwise comparison. These results can inform human judges to provide higher-quality training signals and contribute to more aligned AI systems, while revealing important aspects of human-AI interaction regarding persuasion dynamics in language models.

Evaluating user interface (UI) design effectiveness extends beyond aesthetics to influencing user behavior, a principle central to Design Persuasiveness. A/B testing is the predominant method for determining which UI variations drive higher user engagement, but it is costly and time-consuming. While recent Vision-Language Models (VLMs) can process automated UI analysis, current approaches focus on isolated design attributes rather than comparative persuasiveness-the key factor in optimizing user interactions. To address this, we introduce WiserUI-Bench, a benchmark designed for Pairwise UI Design Persuasiveness Assessment task, featuring 300 real-world UI image pairs labeled with A/B test results and expert rationales. Additionally, we propose G-FOCUS, a novel inference-time reasoning strategy that enhances VLM-based persuasiveness assessment by reducing position bias and improving evaluation accuracy. Experimental results show that G-FOCUS surpasses existing inference strategies in consistency and accuracy for pairwise UI evaluation. Through promoting VLM-driven evaluation of UI persuasiveness, our work offers an approach to complement A/B testing, propelling progress in scalable UI preference modeling and design optimization. Code and data will be released publicly.

The growing deployment of large language model (LLM) based agents that interact with external environments has created new attack surfaces for adversarial manipulation. One major threat is indirect prompt injection, where attackers embed malicious instructions in external environment output, causing agents to interpret and execute them as if they were legitimate prompts. While previous research has focused primarily on plain-text injection attacks, we find a significant yet underexplored vulnerability: LLMs' dependence on structured chat templates and their susceptibility to contextual manipulation through persuasive multi-turn dialogues. To this end, we introduce ChatInject, an attack that formats malicious payloads to mimic native chat templates, thereby exploiting the model's inherent instruction-following tendencies. Building on this foundation, we develop a persuasion-driven Multi-turn variant that primes the agent across conversational turns to accept and execute otherwise suspicious actions. Through comprehensive experiments across frontier LLMs, we demonstrate three critical findings: (1) ChatInject achieves significantly higher average attack success rates than traditional prompt injection methods, improving from 5.18% to 32.05% on AgentDojo and from 15.13% to 45.90% on InjecAgent, with multi-turn dialogues showing particularly strong performance at average 52.33% success rate on InjecAgent, (2) chat-template-based payloads demonstrate strong transferability across models and remain effective even against closed-source LLMs, despite their unknown template structures, and (3) existing prompt-based defenses are largely ineffective against this attack approach, especially against Multi-turn variants. These findings highlight vulnerabilities in current agent systems.

Deployed large reasoning models (LRMs) often behave unexpectedly. Test-time steering controls LRM outputs by intervening on their hidden representations, but it can degrade output quality. We argue that prior steering work implicitly relies on internal features that detect behavior in already generated text. We show that these detection features are poor predictors of future behavioral outcomes, and thus not the natural intervention target. Instead, we train activation probes to predict future behavior likelihoods from intermediate reasoning steps. These probes predict the most likely behavior with 64%-91% accuracy, revealing a separate type of internal prediction features. Building on these prediction features, we introduce a text-level steering method, Future Probe Controlled Generation. FPCG samples multiple candidate sentences and chooses the best one according to a probe predicting the future behavior likelihood. This enables steering with almost no output quality degradation. FPCG also enables steering in several evaluations where activation steering fails. These results show that distinguishing detection and prediction features enables a more nuanced approach to controlling LRM behaviors.

Personality imbuing customizes LLM behavior, but safety evaluations almost always study prompt-based personas alone. We show this is incomplete: prompting and activation steering expose *different*, architecture-dependent vulnerability profiles, and testing with only one method can miss a model's dominant failure mode. Across 5,568 judged conditions on four standard models from three architecture families, persona danger rankings under system prompting are preserved across all architectures (ρ= 0.71--0.96), but activation-steering vulnerability diverges sharply and cannot be predicted from prompt-side rankings: Llama-3.1-8B is substantially more AS-vulnerable, whereas Gemma-3-27B and Qwen3.5 are more vulnerable to prompting. The most striking illustration of this divergence is the *prosocial persona paradox*: on Llama-3.1-8B, P12 (high conscientiousness + high agreeableness) is among the safest personas under prompting yet becomes the highest-ASR activation-steered persona (ASR ~0.818). This is an inversion robust to coefficient ablation and matched-strength calibration, and replicated on DeepSeek-R1-Distill-Qwen-32B. A trait refusal alignment framework, in which conscientiousness is strongly anti-aligned with refusal on Llama-3.1-8B, offers a partial geometric account. Reasoning provides only partial protection: two 32B reasoning models reach 15--18% prompt-side ASR, and activation steering separates them sharply in both baseline susceptibility and persona-specific vulnerability. Heuristic trace diagnostics suggest that the safer model retains stronger policy recall and self-correction behavior, not merely longer reasoning.

Large Language Models (LLMs) often exhibit significant behavioral shifts when they perceive a change from a real-world deployment context to a controlled evaluation setting, a phenomenon known as "evaluation awareness." This discrepancy poses a critical challenge for AI alignment, as benchmark performance may not accurately reflect a model's true safety and honesty. In this work, we systematically quantify these behavioral changes by manipulating the perceived context of prompts. We introduce a methodology that uses a linear probe to score prompts on a continuous scale from "test-like" to "deploy-like" and leverage an LLM rewriting strategy to shift these prompts towards a more natural, deployment-style context while preserving the original task. Using this method, we achieved a 30% increase in the average probe score across a strategic role-playing dataset after rewriting. Evaluating a suite of state-of-the-art models on these original and rewritten prompts, we find that rewritten "deploy-like" prompts induce a significant and consistent shift in behavior. Across all models, we observed an average increase in honest responses of 5.26% and a corresponding average decrease in deceptive responses of 12.40%. Furthermore, refusal rates increased by an average of 6.38%, indicating heightened safety compliance. Our findings demonstrate that evaluation awareness is a quantifiable and manipulable factor that directly influences LLM behavior, revealing that models are more prone to unsafe or deceptive outputs in perceived test environments. This underscores the urgent need for more realistic evaluation frameworks to accurately gauge true model alignment before deployment.

Recent work claims that large language models display emergent abilities, abilities not present in smaller-scale models that are present in larger-scale models. What makes emergent abilities intriguing is two-fold: their sharpness, transitioning seemingly instantaneously from not present to present, and their unpredictability, appearing at seemingly unforeseeable model scales. Here, we present an alternative explanation for emergent abilities: that for a particular task and model family, when analyzing fixed model outputs, emergent abilities appear due to the researcher's choice of metric rather than due to fundamental changes in model behavior with scale. Specifically, nonlinear or discontinuous metrics produce apparent emergent abilities, whereas linear or continuous metrics produce smooth, continuous predictable changes in model performance. We present our alternative explanation in a simple mathematical model, then test it in three complementary ways: we (1) make, test and confirm three predictions on the effect of metric choice using the InstructGPT/GPT-3 family on tasks with claimed emergent abilities; (2) make, test and confirm two predictions about metric choices in a meta-analysis of emergent abilities on BIG-Bench; and (3) show to choose metrics to produce never-before-seen seemingly emergent abilities in multiple vision tasks across diverse deep networks. Via all three analyses, we provide evidence that alleged emergent abilities evaporate with different metrics or with better statistics, and may not be a fundamental property of scaling AI models.

This study presents PARROT (Persuasion and Agreement Robustness Rating of Output Truth), a robustness focused framework designed to measure the degradation in accuracy that occurs under social pressure exerted on users through authority and persuasion in large language models (LLMs) the phenomenon of sycophancy (excessive conformity). PARROT (i) isolates causal effects by comparing the neutral version of the same question with an authoritatively false version using a double-blind evaluation, (ii) quantifies confidence shifts toward the correct and imposed false responses using log-likelihood-based calibration tracking, and (iii) systematically classifies failure modes (e.g., robust correct, sycophantic agreement, reinforced error, stubborn error, self-correction, etc.) using an eight-state behavioral taxonomy. We evaluated 22 models using 1,302 MMLU-style multiple-choice questions across 13 domains and domain-specific authority templates. Findings show marked heterogeneity: advanced models (e.g., GPT-5, GPT-4.1, Claude Sonnet 4.5) exhibit low "follow rates" (leq 11%, GPT-5: 4\%) and minimal accuracy loss, while older/smaller models show severe epistemic collapse (GPT-4: 80\%, Qwen 2.5-1.5B: 94\%). The danger is not limited to response changes; weak models reduce confidence in the correct response while increasing confidence in the imposed incorrect response. While international law and global knowledge at the domain level exhibit high fragility, elementary mathematics is relatively resilient. Consequently, we argue that the goal of "resistance to overfitting pressure" should be addressed as a primary objective alongside accuracy, harm avoidance, and privacy for safe deployment in the real world.

There is a growing literature on reasoning by large language models (LLMs), but the discussion on the uncertainty in their responses is still lacking. Our aim is to assess the extent of confidence that LLMs have in their answers and how it correlates with accuracy. Confidence is measured (i) qualitatively in terms of persistence in keeping their answer when prompted to reconsider, and (ii) quantitatively in terms of self-reported confidence score. We investigate the performance of three LLMs -- GPT4o, GPT4-turbo and Mistral -- on two benchmark sets of questions on causal judgement and formal fallacies and a set of probability and statistical puzzles and paradoxes. Although the LLMs show significantly better performance than random guessing, there is a wide variability in their tendency to change their initial answers. There is a positive correlation between qualitative confidence and accuracy, but the overall accuracy for the second answer is often worse than for the first answer. There is a strong tendency to overstate the self-reported confidence score. Confidence is only partially explained by the underlying token-level probability. The material effects of prompting on qualitative confidence and the strong tendency for overconfidence indicate that current LLMs do not have any internally coherent sense of confidence.